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Archive for April 2012

Delivering all your websites’ images through a CDN

Apr 27, 2012 by Tal Lev-Ami
If you take a look at the top 100 blogs you will notice that almost all of them deliver their assets (images, JS, CSS, etc.) through state-of-the-art CDNs and utilize online resizing technologies. With faster, off-site access, they greatly improve their users’ browsing experience, while reducing load on their servers.
 
Using Cloudinary you can use these same technologies today, in your website or blog, without any hassle. Simply direct all your images to Cloudinary and they would be delivered to your visitors through Amazon’s powerful CDN network. You can even add alternative dimensions to your images’ URL and get your pictures in any desired size or perspective. All of this with minimum changes on your side.
 
How it’s done? Simply prefix all your images with:
 
http://res.cloudinary.com/<your cloudinary cloud name>/image/fetch/

 
Here's a quick example:
Jennifer Lawrence

Both URLs return the exact same image, only the second one is cached and delivered through fast, localized CDNs and not via your local web server. Better experience to your users. Lower load on your server. Lower hosting costs.
 
Note: that 'demo' in all the URLs should be replaced with your Cloudinary’s cloud name. Click here to set up one in seconds.
 
You can use this method to create different sized thumbnails for the same photo. For example, creating a 150x150 crop focused on Jennifer’s face ('g_face') and with rounded corners of 20 pixels ('r_20') generates the following beautiful image:
 

150x150 Jennifer Lawrence
 
Nice, isn’t it :) see our docs of image transformations for plenty more options.
 
If you are a developer, you can do the same from code. For example, in Ruby on Rails:
 
cl_image_tag("http://upload.wikimedia.org/wikipedia/commons/4/46/" +
                       "Jennifer_Lawrence_at_the_83rd_Academy_Awards.jpg",
                       :type => :fetch, :width => 150, :height => 150,
                       :crop => :thumb, :gravity => :face, :radius => 20)
 
Note that if the image behind the original URL changes, Cloudinary will automatically update the images embedded in your site and all its resized versions.
 
To summarize, any blogger and any website owner can now deliver its website’s images through a CDN and seamlessly create smartly resized and cropped images in any dimension. All that by just adding the Cloudinary resource URL as a prefix to all images.

Cloudinary as the server-side for Javascript image cropping libraries

Apr 22, 2012 by Nadav Soferman

Cloudinary provides many built-in image resizing and cropping options: filling or fitting to required dimensions, scaling image up or down, cropping to a thumbnail, and so forth. When cropping you'll need to specify an anchor, or gravity. The image crop can be anchored to the image's center, top, left, etc. The cropping can even be relative to faces detected in the image.

Occasionally, you will know the exact fixed coordinates required for the perfect crop. The most common example is when you offer your users to upload their profile pictures and allow them to manually and interactively crop the uploaded picture. This is usually done using a client-side Javascript cropping library that lets the user visually mark the rectangle to crop from the original picture.

There are many nice Javascript libraries for visual cropping to choose from. These libraries will not perform the actual cropping, but rather identify and send the user's selected absolute crop coordinates to your server for processing.

So while you already have a nice pick of client-side libraries to retrieve the crop coordinates, you still need to implement the cropping process itself, store the result and deliver it to your users. 

Instead, you can now use Cloudinary as your Cloud-based interactive image cropping and delivery service. Simply pass the user’s selected coordinates to Cloudinary and it will take care of the rest.

Here's an example of cropping an uploaded image to a 300x200 rectangle starting at the 355x410 pixels corner:

.../image/upload/x_355,y_410,w_300,h_200,c_crop/brown_sheep.jpg

SheepBrown sheep

Same example using Cloudinary’s Ruby on Rails integration GEM:

      <%= cl_image_tag("brown_sheep.jpg", 
                                      :width => 300, :height => 200,
                                      :x => 355, :y => 410, :crop => :crop) %>

You can also use the original crop coordinates to create thumbnails in different dimensions by chaining multiple transformations. The following example generates a 150x100 image with the cropped brown sheep:

.../x_355,y_410,w_300,h_200,c_crop/w_150,h_100,c_fill/brown_sheep.jpg

Same example in Ruby on Rails:

     <%= cl_image_tag(“brown_sheep.jpg”,
                                     :width => 150, :height => 100, :crop => :fill,
                                     :transformation => {
                                          :width => 300, :height => 200,
                                          :x => 355, :y => 410, :crop => :crop }) %>

Last but not least - if your website allows users to login using Facebook Connect, you probably also import the user's Facebook profile picture to be shown on your service. Many social websites also allow the users to manually crop their Facebook profile picture for just the perfect shot. Using Cloudinary and the above technique, you can retrieve and crop a Facebook profile picture in a single step, without a sweat. 

The following example crops a Facebook profile picture to a 130x140 image starting at 25x10:

.../image/facebook/w_130,h_140,c_crop,x_25,y_10/zuck.jpg

 

For more details on custom coordinates cropping and image transformations in general, see our documentation.

Don’t have a Cloudinary account? Sign up to our free plan and start cropping your images in the Cloud.

Adding rounded corners to images and cropping images to circles

Apr 16, 2012 by Nadav Soferman
 
Twitter and Facebook. One adds rounded corners to their user’s profile pictures. The other doesn’t. Can you recall which service is the one adding rounded corners?
 
At the moment, the right answer is Twitter, though if you guessed Facebook you weren’t far off. Both services have on-and-off relations with rounded cornered images, and Facebook tried different designs before backing out of rounded corners for the time being.
 
Overall, it’s a matter of fashion, though having images with rounded corners seems like a very common graphics design requirement these days.
 
So how does one goes on adding rounded corners for his originally rectangular images?
 
The main approach today is adding a rounded-corner mask to the image on the client’s side, using either CSS or image mask overlays. 
 
With Cloudinary, you now have a new approach - add rounded corners to the original image and serve it to the browser in its final form. This approach offers some very nice benefits.
 
While the client-side masking approach usually works, it certainly has its drawbacks.
Supporting older browsers is non-trivial and the HTML can get cluttered. In addition, this method fails when generating PDFs or sending emails. Email clients today simply do not support advanced CSS techniques. 
 
For example, you may notice that emails sent from Twitter use rectangular thumbnails and not rounded ones, breaking the website’s graphics design concept. We assume that this is due to these technical difficulties. Their graphics design team can’t be too happy with this.
 
Last but not least, client-side masking is non-trivial for mobile applications where it’s more complex to transform the images or add masks on the device itself.
 
So how can Cloudinary help?
 
We recently added support for rounded corners transformation in the cloud, and it’s a snap to use. Simply add the new ‘radius’ parameter to have your images delivered with rounded corners. You can even use this technique to have a completely circular or oval crop. How cool is that? 
 
Here’s a quick example for generating a 150x100 PNG of an uploaded sample image while adding rounded corners. Either by using our dynamic URL API (delivered through a CDN) or in Rails:
 
 
 
White Chicken White Chicken - Rounded
 
  <%= cl_image_tag("white_chicken.png", :width => 150, :height => 100,
                                    :crop => :fill, :radius => 20) %>

You can also easily chain additional transformations together. For example, a 100x100 PNG of a Facebook profile with face detection based cropping and rounded corners:


Rounded face

Using this method you can also achieve completely circular and ellipses crops. It certainly adds a nice graphical touch.

Below is an example of a 150x100 ellipse of the original image. Simply passing ‘max’ as the radius parameter:


Ellipse

You can of course use face detection and circular cropping to get nice circles with faces of your users. To allow transparency, remember to convert your original images to PNGs, by simply using the .png suffix. Here is how it looks on a colored background:



We’d be happy to hear how you used Cloudinary’s rounded corners crop in your website. And - what other graphical effects would you like us to support?

Ruby on Rails image uploads with CarrierWave and Cloudinary

Apr 09, 2012 by Nadav Soferman
Rails Upload

When we set to develop Cloudinary’s Rails integration Gem, it was obvious to us that we’ll base it on CarrierWave. Here’s why.

Photos are a major part of your website. Your eCommerce solution will have multiple snapshots uploaded for each product. Your users might want to upload their photo to be used as their personal profile photo. What’s entailed when developing such a photo management pipeline, end-to-end?


  • You’ll need an HTML file upload form.
  • The server will need to manage the reception and processing of the uploaded image files.
  • Uploaded images should be stored on a safe storage with access for multiple application servers.
  • Model entities should keep references to uploaded images.
  • Uploaded images will need to be resized and cropped into different dimensions matching the graphics design of your web site.
  • The server will need to find and deliver the resized images to visitors of your site when displaying a page with the relevant model entity (e.g., display a thumbnail of the profile picture in a user profile page, etc.).
  • Allow overriding uploaded images with new ones when needed.
Cloudinary allows you to overcome this complexity in its entirety, but how does it work?

Over the years, we’ve had the pleasure of using some of RoR’s many excellent file upload solutions: CarrierWave, Paperclip, Dragonfly, attachment_fu and others. All-in-all, CarrierWave often proved a better fit for our needs:

  • Simple Model entity integration. Adding a single string ‘image’ attribute for referencing the uploaded image.
  • "Magic" model methods for uploading and remotely fetching images.
  • HTML file upload integration using a standard file tag and another hidden tag for maintaining the already uploaded "cached" version.
  • Straight-forward interface for creating derived image versions with different dimensions and formats. Image processing tools are nicely hidden behind the scenes.
  • Model methods for getting the public URLs of the images and their resized versions for HTML embedding.
  • Many others - see CarrierWave documentation page.
What we liked most is the fact the CarrierWave is very modular. You can easily switch your storage engine between a local file system, Cloud-based AWS S3, and more. You can switch the image processing module between RMagick, MiniMagick and other tools. You can also use local file system in your dev env and switch to S3 storage in the production system.
 
When we developed Cloudinary and decided to provide a Ruby GEM for simple Rails integration, it was obvious that we’ll want to build on CarrierWave. Our users can still enjoy all benefits of CarrierWave mentioned above, but also enjoy the additional benefits that Cloudinary provides:
  • The storage engine is Cloudinary. All images uploaded through CarrierWave model methods are directly uploaded and stored in the cloud. 
  • All resized versions and image transformations are done in the cloud by Cloudinary: 
    • No need to install any image processing tools or Ruby GEMs. 
    • You can create the resized versions eagerly while uploading or lazily when users accesses the actual images. Save processing time and storage.
    • Change your desired image versions at any time and Cloudinary will just create them on the fly, no need to batch update all your images when the graphics design of your site changes.
  • All public image URLs returned by CarrierWave are Cloudinary URLs. This means they are automatically delivered through a global CDN with smart caching. Seamlessly enhancing the performance of your web application.
Some code samples:

class PictureUploader < CarrierWave::Uploader::Base

  include Cloudinary::CarrierWave
  
  version :standard do
    process :resize_to_fill => [100, 150, :north]
  end
  
  version :thumbnail do
    process :resize_to_fit => [50, 50]
  end     
    
end
class Post < ActiveRecord::Base
  ...
  mount_uploader :picture, PictureUploader
  ...
end
= form_for(:post) do |post_form|
  = post_form.hidden_field(:picture_cache)
  = post_form.file_field(:picture)
= image_tag(post.picture_url, :alt => post.short_name)

= image_tag(post.picture_url(:thumbnail), :width => 50, :height => 50)

We believe that for Ruby on Rails developers, the combination of Cloudinary with its CarrierWave-based gem, delivers a complete image management solution, with excellent model binding.

More details about about our CarrierWave plugin are available in our documentation: http://cloudinary.com/documentation/rails_integration#carrierwave_upload

What do you think about our solution? any suggestions or improvement ideas?

UPDATE: We've published another post about additional advanced image transformations in the cloud with CarrierWave & Cloudinary.

Face detection based cropping

Apr 02, 2012 by Nadav Soferman

Face detection - before & after


Cloudinary’s roots go back to when we needed to embed users’ uploaded images and profile pictures for web projects we’ve developed.

We had to show people and faces of users in various dimensions and perspectives, and the process proved cumbersome.

These days, Cloudinary allows you to easily resize and crop your images to snugly fit the graphics design. But sometimes, just resizing pictures using ‘fill’ crop and ‘center’ gravity just doesn’t cut it. This is a common problem with user profile photos.

 

So we thought it is about time we add some more brainpower into the cropping process. Of-course we could just let the users manually crop their own profile pictures, but that just wasn’t fun enough :)

We decided to add face detection based cropping. Facebook use it internally to find faces of users and crop the profile pictures accordingly. Google does it as well. What about the rest of us?

Fortunately, we didn’t need to invent the wheel. Some top-notch face detection open source algorithms are freely available today. They are just not production ready or easy to integrate. The good news - we did the heavy lifting for you. We integrated existing tools and libraries, optimized their settings and added smart face detection based cropping to Cloudinary. Try it out - you won’t believe the difference that it makes.

Cloudinary supports either a single face detection or multiple faces detection (i.e., focusing on the people in a picture). You can easily create a face thumbnail of your users, crop an image to focus on a person or resize an image to fill the required dimensions while making sure the person in the original picture appears in the resized version of the image. And as usual, Cloudinary does all this automatically for you in the cloud and delivers the images through a fast CDN.

 

 

Using face detection based cropping with Cloudinary is very simple. Below are examples showing both cropping via our universal dynamic URLs and our Ruby on Rails integration.

http://res.cloudinary.com/demo/image/upload/w_100,h_100,c_thumb,g_face/face_top.jpg

<%= cl_image_tag("face_top.jpg", :width =>100, :height => 100,
:crop => :thumb, :gravity => :face) %>

For more details and usage examples, take a look at our documentation: http://cloudinary.com/documentation/image_transformations#face_detection

This feature is now available across all our plans, including the free one. We hope you like it.

 

Welcome to the Cloudinary Blog

Apr 01, 2012 by Cloudinary Team
Tags: General
Welcome
Hi everyone, and welcome to Cloudinary!
 
We have a long history of developing web-based products. In fact, our main line of business is helping early stage web-based startups code their web applications. 
 
In recent years we’ve built substantial infrastructures to help us deliver higher quality web applications, quicker. One of these infrastructures has proven so helpful that we’ve decided to let everyone to enjoy it. We’ve named it “Cloudinary” and it is now open to the public.
 
What does it do?
 
Cloudinary is a SaaS that takes the hassle out of managing your websites images. 
 
Images from your graphic designer, images that your visitors upload, images you retrieve from the web to show on your website. Cloudinary takes care of your entire image management pipeline. Easily upload images to the cloud. Use smart image resizing, cropping and conversion without installing any complex software. Integrate Facebook or Twitter profile image extraction in a snap, in any dimension and style to match your website’s design. Get your images delivered from fast CDNs, and much more. Simply put - if it’s image related, let Cloudinary do it.
 
We definitely prefer writing code and adding new features than writing blog posts :) still, we have a lot we want to tell you about Cloudinary, about our ideas, about our plans, about the new and upcoming features. More than that - we want to hear your thoughts, your input, your unique image management requirements. So bookmark this page, add us to your favorite RSS reader, and come visit us. Drop us a line and tell us how Cloudinary can help you.
 
We hope to hear from you soon!