Cloudinary Blog

Cloudinary leaves AWS re:Invent Feeling SaaSy

Cloudinary's experience at AWS re:Invent 2016
Last week, 15 of us here at Cloudinary headed back to Las Vegas for the annual AWS re:Invent conference. We returned as exhibitors again this year since we had such a successful experience in 2015, when we introduced Cloudinary to many new companies that could benefit from our image and video management tools. 
 
As a proud AWS partner, we were excited to be part of the conference and, as we announced early in November, are one of the first to offer a SaaS Subscription product on AWS Marketplace. We built Cloudinary on AWS, and offer a unique set of features designed specifically for use on AWS and when using the CloudFront CDN, including migration support for Amazon S3 buckets and upload mapping to enable dynamic, on-the-fly image manipulation, optimization and delivery. This SaaS Subscription offering now makes it easier for Cloudinary customers to pay for their usage as part of their existing AWS bill. 
 
Further strengthening our relationship, we also recently achieved Marketing & Commerce competency status from AWS. This designation, which is validation from AWS about our functionality, underscores the importance of Cloudinary in helping deliver cloud-based marketing and ecommerce solutions.
 
This year in the exhibit hall, we had the chance to reconnect with many of the people we met last year, and talk in more depth with visitors who are now more familiar with what Cloudinary offers. Over the course of the week, we more than tripled the number of leads we got compared to last year, including contacts with many top consumer brands, including automobile manufacturers, high-end retailers and entertainment giants. 
 
We also shared exciting details about a new multi-CDN solution – which enables content to be distributed over the best CDN – including Amazon’s CloudFront, Akamai and Fastly – depending on our customers preferences and their end users’ unique characteristics.  
 
Another highlight from the event was the standing-room only crowd for a talk on the Top 10 Image Mistakes given by Robert Moseley, our senior solutions engineer, last Wednesday. Since his presentation had a wait list, Robert ended up doing an encore presentation the next day, which was also oversubscribed. 
 
With such a great response from visitors to our booth and attendees of Robert’s presentation, you can understand why Cloudinary was “Feelin’ SaaSy” as we wrapped up our participation in another great AWS re:Invent 2016. 
 
Re:Invent 2016 "Feeling Sassy" collage

Recent Blog Posts

Introducing Website Speed Test: An Image Analysis Tool Integrated with WebPagetest

Because images dominate page weight, methodical image optimization can have a significant effect on conversions and user experience. And the performance tools you choose to use can have a powerful impact on how websites are built and maintained. One such popular open source tool is WebPagetest. It is designed to measure and analyze webpage performance, which is why Cloudinary chose to partner with our friends over there to launch Website Speed Test.

Read more

You might have read some tutorials or articles explaining the importance of images and how to optimize them to deliver a great experience to your users. But does this work really translate into wins for your company? In this talk, you see real-world examples of the positive impact that image optimizations can have on metrics that your bosses and clients care about. You will walk away from this talk with compelling data and useful tools to help you get buy-in and support for this important user experience work at your company.

Read more
Don’t let your digital assets become a liability!

Everyone is a content producer today - from the largest publishing house and entertainment studio, down to the smallest ecommerce store, corporate website or personal blog.

If content is the lifeblood of your website or application, images and videos form the heart that makes it tick and creates an emotional connection with the audience. But, using images and videos to make the content visually engaging and meet your conversion goals, you face a new challenge: managing your digital assets. Because the images and videos are created by different teams for different channels - such as website, social media, ecommerce store, blogs, partners and digital agencies to name a few - chaos can ensue.

Read more

Image Optimization in Python

By Prosper Otemuyiwa
Image Optimization in Python

Approximately 62 percent of today’s internet traffic is made up of images. Media-rich websites must ensure that all images are optimized to speed up the site. A faster site will make your visitors happy; and when they are happy you will likely see increased conversion rates.

Read more