Cloudinary Blog

Blog posts of 'Banners' tag
How to generate dynamic banner ads on-the-fly
Online advertising is one of the most popular tools to drive traffic to your website and mobile application in a consistent and cost-effective manner. Online text ads play a very big role in this strategy. 
 
Building an effective ad campaign usually involves the write-up of different textual content to perfectly target your audience based on their currently viewed content (or search keywords), demography, and other relevant metrics. For textual ads, the marketing expert can use existing online tools to create and maintain many different ads and experiment with different wordings to optimize the expected conversion rates.
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