Cloudinary Blog

Easily Migrate your Media Assets to the Cloud with Cloudinary

Images need to be transformed to optimal formats, resized and cropped for various aspect ratios, especially if you have a responsive site. In addition, you may want to apply special effects and overlays. Videos, too, need to be optimized for web delivery, transcoded to support different resolution options and streamed using adaptive streaming, as well as making other modifications. Then, when your media files are stored on the cloud, you’ll want fast delivery via content deliver networks (CDNs) to ensure a great user experience.

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HTML5 Video Player Comparison

Before HTML5, videos could only be played in a browser with plugins like Flash. HTML 5 changed the game, making video and audio first-class citizens on the web by enabling the manipulation of multimedia content using the <audio> and video tags.

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Increase engagement with on-the-fly cartoon effect

We all know that images attract interest and increase engagement, but with the huge overload of images out there, we sometimes need to get creative to stand out in the crowd. Your users who upload photos to your site or app may also be looking for those same creative opportunities. A quick look at the most popular social media apps and their continually increasing toolbox of special photo effects shows the increasing trend in popularity and demand for these fun ways of expressing one’s identity.

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Lazy Loading for Optimal Performance

By Ezequiel Bruni
Lazy Loading for Performance

Who doesn't love some striking imagery to drive your point home? Whether you're selling a product or service, trying to communicate complex ideas, or simply captivate the emotions of your users, pictures can do that. Everyone knows they work, and everyone loves them.

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Automating image manipulation with user-defined variables

No programmer could imagine a world without variables. Neither can Cloudinary. That’s why Cloudinary now offers image transformations that support user-defined variables.

Using Cloudinary, you can already deliver transformed images with a variety of transformations, including resizing, cropping, rotating, a huge toolbox of special effects and filters, text and image overlays, and more, all of which you can deliver responsively, on-the-fly, and optimized for quick delivery via CDN.

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How To Use Cookie-Based Authentication to Protect Visual Media

Controlling who can access your images and videos, and when, can be an important concern for your business and security workflow. You may have resources that you only want some of your users or employees to access, or you may need to make sure that your original resources are secure, and only transformed (edited) versions of your resources are delivered, e.g., with a watermark or logo displayed.

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Image Loading, Reloaded

By Ezequiel Bruni
Three Popular and Efficient Ways to Loading Images

In the world of web design, what you don’t see can hurt you. Worse, it can damage your brand reputation, bottom line, or both.

Specifically I’m talking about images. Images can consume a lot of bandwidth (upwards of 70% of it for some sites). You get charged to send them. Your users are are charged to view them. In fact, you’re both probably getting charged for images that are never seen because website visitors never scroll down far enough to view them.

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