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If you’re only applying a single transformation to a short clip, manually processing may be fine. However, most post-production video workflows involve compressing, trimming, overlaying watermarks, and creating platform-specific variants. When each of these steps depends on a person or a scheduled task to trigger them,…
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Commerce has outgrown the old monoliths. The next wave is about composable stacks, faster integrations, and partners who can make those shifts real. Partners like Lettuce Commerce, who are helping brands get with the times and get ahead. Carly Zhang, Channel Director at Cloudinary, and I sat down with Dave…
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Back in 2020, Cloudinary and Contentful first teamed up to make it easier for content teams to access and manage visual media by connecting great content with great visuals within the Contentful workspace. Today, the Cloudinary integration for Contentful is getting some upgrades: a dedicated video workflow, built-in image editing…
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The new Cloudinary and Braze integration is here! For those unfamiliar with Braze, it’s a customer engagement platform that unifies data, orchestrates multi-channel messaging, and personalizes user journeys in real time. Not to overstate it, but this is a big deal. Mainly because personalization is as valuable as it is…
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Cloudinary PowerFlows are building blocks for automating tasks with your images and videos. Most PowerFlow elements are actions that you execute and chain together sequentially. For example, every time a photo is uploaded, you can send an email notification to a specific person. Each PowerFlow element does one job,…
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Video is a powerful way for businesses to connect with audiences today, but the real challenge is post-production: manually uploading, editing, captioning, and delivering videos… not to mention optimizing them across multiple platforms and formats. It can take hours or even days, slowing down campaigns and increasing costs. That’s where…
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Picture yourself developing an e-commerce website where users can upload product images and videos. You’re handling a substantial volume of media files, potentially thousands, as these visual assets play a critical role in attracting buyers and effectively showcasing your products. However, managing an extensive media library can pose complex challenges…
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An overlooked factor that can determine whether or not your video gets watched is… the thumbnail. It’s the digital handshake, movie poster, and book cover all in one. A compelling thumbnail can make a video go viral, but a poor one can get glossed over. But what style is more…
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The path from creative idea to production-ready visual can be a long one, often filled with manual, tedious work. Translating a vision, like “a dramatic, widescreen shot of a wolf overlayed with a black and white filter”, into a precise string of technical parameters requires expertise and slows down content…
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Live streaming continues to grow on platforms like YouTube and Twitch, because of the opportunity for content creators to build a community and engage with their viewers in real time. The downside of live streaming is that you lose that content once it ends, unless you record it. With…
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