Nadav SofermanCo-Founder, CPO
Nadav is a true cloud expert. A veteran of the Israeli hi-tech industry, Nadav worked at various Internet startups for the past 17 years - developing web & mobile software and managing development teams.
If you Google for “Hello Cloudinary”, you will find some intriguing articles claiming that Cloudinary is a Photoshop replacement. Well, although the comparison is very flattering and we do believe that Cloudinary is a fantastic service for web developers, we never thought of our service as a replacement for Photoshop. However, some image manipulation features of Cloudinary allow web developers and web designers to dynamically modify the look & feel of their website’s images in an extremely easy way without manually processing their images using an image editing desktop software. In this blog post we wanted to describe some of Cloudinary’s newest features - applying effects and filters on images.