Cloudinary Blog

Blog posts of 'Django' tag
Back in the 1990s, websites mainly comprised of static textual pages dashed with a few images to make them slightly more appealing. You could even disable image downloading in your browser to make pages load faster, quite unthinkable in today's websites.
 
In order to make web pages look more alive, developers started looking for animation solutions. Proprietary browser plugins started to appear, followed by a real usability breakthrough - the enhanced, 89a GIF format. As part of its many enhancements, this new format allowed for simple animation sequences. While initially supported only by the Netscape browser, using GIF to add animations has proved quite straightforward and soon became very popular.
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Different online services, websites and mobile applications have very different image management requirements. Despite the differences, the image management pipeline boils down to the same basic formula - upload the images, normalize them, store them and manipulate them to create derivatives (thumbnails, effects, watermarks, etc.). Afterwards, prepare them for delivery and make sure they are accessible to your users quickly and efficiently when browsing your website or using your mobile app.
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Different web applications have very different requirements when images are involved. A dating website will focus its image-related attention on normalizing and delivering his user uploaded snapshots. A pinterest style service is focused on retrieving external images from around the web and fitting them to its cool layout. An eCommerce website is focused on the effective delivery of the many product thumbnails it depicts.
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Where do you host all of your website's assets - still on your own web servers? 
 
In modern websites, images alone contribute to more than 50% of a website’s load time, and recent studies show that even a 1 second delay in a page's load speed can result in more than 5% loss in conversion. The impact of correctly delivering your website's images to your viewers is staggering. Luckily, Cloudinary offers a simple way to offload your website's images to the cloud, automatically transform them according to your needs and deliver them optimized through a fast CDN employing industry best practices.
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When we first started developing web apps with Ruby on Rails, some six years ago, we struggled with finding a good IDE. We settled for Eclipse with RadRails (still developing on PCs at that time...), but kept our eyes open for new and promising IDEs. At late 2007, a very surprising contender caught our eyes, it was called ‘Heroku’ and it offered an amazing concept - a fully featured IDE for Ruby-on-Rails that was completely online, available through your favorite browser.

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As a website owner, you know the importance of having a robust web-based service. When a downtime may result in lost revenues, you strive to keep a highly available online solution.
 
A major part of having a robust service is a good contingency plan, that ultimately depends on regular backups of your website’s data. Your website’s code is probably backed up regularly, and so is your database, but have you given thought to backing up your dynamic website assets, such as your users’ uploaded images? 
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If you Google for “Hello Cloudinary”, you will find some intriguing articles claiming that Cloudinary is a Photoshop replacement. Well, although the comparison is very flattering and we do believe that Cloudinary is a fantastic service for web developers, we never thought of our service as a replacement for Photoshop. However, some image manipulation features of Cloudinary allow web developers and web designers to dynamically modify the look & feel of their website’s images in an extremely easy way without manually processing their images using an image editing desktop software. In this blog post we wanted to describe some of Cloudinary’s newest features - applying effects and filters on images.

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