TL;DR
Cloudinary played a fun April Fools prank on their customers, but there may be a prize behind the punchline. The prank could actually turn out to be a really cool new DAM customization feature – but only if you give it your thumbs up!
Adding watermarks to images and videos, a common practice at major news outlets and blogs, ensures that no one can circulate those media without owner authorization and that no one takes undue credit for their creation. Watermarks are also a must for stock-photo sites that offer previews of images and videos for purchase. Embedding the photographer’s name to or crediting a source in photos is a standard routine.
With Cloudinary’s current client-side SDKs, such as React, Vue, and Angular, you can manage images in numerous amazing ways, for example, making use of media from Cloudinary for your project, transforming media, and enhancing the responsiveness of your site. A new and exciting feature in our Angular SDK, called the Advanced Image component, takes image management to the next level by handling many common front-end (FE) tasks, such as lazy loading, placeholding, accessibility, and, coming soon, zooming. Just ask the component to perform any of those tasks by adding the appropriate attributes and it’ll do the rest.
Content analysis on images based on artificial intelligence (AI) is yet another powerful feature of Cloudinary’s digital asset management (DAM) solution. This article explains the types of analysis Cloudinary DAM can perform for you.
Every image is unique, so are website visitors. In a perfect world, we would adapt images to be "just right" for all users, i.e., perfectly cropped with responsive dimensions, correct encoding settings, and optimal quality in the most suitable format.
See this example of a photo of a cat:
Short videos of animated GIFs are spreading like wildfire around the web, especially in media and news sites, and people frequently share animated GIFs on social apps. However, because those GIFs are not optimized, their sizes are huge, consuming heavy bandwidth and slowing down page loads. Also, resizing and transforming a large number of animated GIFs, one by one, to match the graphic design of your site or app is a lengthy, CPU-intensive process.
Images. More likely than not, your web or mobile app is filled to the brim with images, which, from graphical appeal to size and access times, figure prominently in the browsing experience. Image appeal could motivate visitors to return and, in the case of e-commerce, become customers.
No matter how outstanding the page design is, many of the images that you as web developers must embed are not in your direct control. Not to mention that social websites contain user-uploaded profile photos; the product photos on e-commerce sites are too numerous to be edited one at a time; and media outlets invariably contain many photographs of different standards.
Cloudinary offers an automated tool that tweaks and retouches images by sharpening or blurring them. Obviously, you can also sharpen blurry images with that option.
When was the last time you bought a product without looking at its images or videos? The chance of customers buying a product increases by an order of magnitude when you effectively showcase your brand and products with images and videos. And when you have customers interacting with your brand across different channels and devices, you must meet them everywhere as they go from discovery to purchase.
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A standard invented in the 1990s by Netscape, secure HTTP (HTTPS) safeguards and encrypts web content by combining two protocols: HTTP (for communications) and Transport Layer Security (TLS) (for encryption). Since then, that standard has been widely adopted for e-commerce and banking sites. According to HTTP Archive, despite its cost, complexity, and slower performance, HTTPS has been gaining popularity since 2015, with the number of related sites rising by over 70 percent that year—an increase from 14 to 24 percent of all sites.