Cloudinary Blog

Blog posts of 'GIF' tag
Embed Images in Email Campaigns at Scale

tl;dr

Cloudinary is a powerful image hosting solution for email marketing campaigns of any size. With features such as advanced image optimization and on-the-fly image transformation, backed by a global CDN, Cloudinary provides the base for a seamless user experience in your email campaigns leading to increased conversion and performance.

We live in an era of information overload and attention is the real currency. Marketers are constantly looking for new ways to reach you, to advertise products and services that they think could improve your lives.

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Compressing a single-color image in various formats

In part one (One pixel is worth three thousand words) of this turned-to-be-two-part blog post, I discussed one-pixel images and how well different image formats “compress” these images. I was surprised how much there is to be said about the matter. This was supposed to be a short blog post, describing one-pixel images and how they compress, and instead it became a glorious monster (and also a two part blog post…).

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How various image formats compress one-pixel images

A couple of months ago while taking a break from implementing cool new features like q_auto and g_auto, I was joking in our team chat about how well various image formats “compress” one-pixel images. In response, Orly — who runs the blog — asked me if I’d write a post about single-pixel images. I said: "Sure, why not. But it will be a very short blog post. After all, there’s not much you can say about a single pixel."

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How to optimize animated GIFs with lossy compression

Animated GIFs keep getting more and more popular, but they are generally very big images with slow loading times and high bandwidth costs, while the format itself is quite old and not optimized for modern video clips. As developers, you need to allow users to upload their animated GIF files, but you also need to deliver optimized images, which can be a complex, time consuming process.

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