Cloudinary Blog

Blog posts of 'Video-transcoding' tag

Building a Roommate-Matching App With Cloudinary and Jamstack

By Marcelo Ricardo de Oliveira
Building a Roommate-Matching App With Cloudinary and Jamstack

Roommate matching can be a pain—especially during the COVID pandemic when people don't want to meet in person. Matching apps like Flatmates, Roomster, and roommates.com are helpful, and if you're in the roommate-matching space, you know that great video is essential for those seeking roommates. Fortunately, Cloudinary can help.

Read more
Optimize Media to Get Ready for Google’s Core Web Vitals

For years, Google has been updating its search algorithm to prioritize end-user experience, displaying the most relevant and helpful content at the top of search results. The latest—and maybe the most significant—update so far is Core Web Vitals (CWVs), which are new metrics announced a year ago that will, starting in June, begin determining search rankings. With this update, Google is being abundantly clear that visual experience of webpages is paramount.

Read more
Enhance Your Travel Site With Cloudinary in Anticipation of a Return to New Normal

Read more

Building Display Ads With Transparent Video

By Afzaal Ahmad Zeeshan
Build Web Ads With Transparent Video to Attract User Engagement

Billions of views on the Internet every day drive one of the biggest industries on the planet: advertising. The sheer size of that market and the competitive nature of vying for consumer attention results in a constant need for innovation. Readers are jaded, and display ads are blind spots.

Read more
How Cloudinary's Media Optimizer Helps E-Businesses Deliver Superior Web Performance

As a technology company, Cloudinary owes its success to its ability to build solutions that address the most critical challenges you, our customers, face. The companies we serve run the gamut of digital businesses—retailers and direct-to-consumer brands, media and entertainment, travel and hospitality—which, coincidentally, all care about the same things.

Read more
Automating File Upload and Sharing

As computer users, we constantly upload files, transferring them from one system to another over a network. You can perform uploads on a terminal, such as through the SSH File Transfer Protocol (SFTP) or Secure Copy Protocol (SCP), File Transfer Protocol (FTP) clients, or web browsers. Generally, you upload files to move data to a server or a managed service like cloud storage, but you can also send files between distributed clients.

Read more
New q_auto Setting For Content-Aware Video Compression

It’s widely known that video is the most effective way of communicating your brand to your audience. It is also an extremely varied medium. Take a look at the existing videos in your media library, you’ll find videos with differing lengths, colors, brightness and density of content. All of these videos need to be optimized in a different way. Cloudinary’s new automatic video quality can intelligently analyze each and every video to encode it using the most optimized settings, ensuring the best trade-off between file size and visual quality, whilst also maintaining a consistent experience throughout. All you need to do is set the quality parameter to auto (q_auto in URLs) and Cloudinary will take care of the rest.

Read more
Automatic Video Transcoding

Delivering video files to users can be a much more complex undertaking than many people stop to consider. There are a large variety of video formats and codecs to choose between, and various optimization parameters for encoding the videos. Parameters such as bitrate, key-frame-interval, and frame-rate will have an effect on the visual quality and bandwidth requirements when delivering the video file. To make matters worse, there are so many potential viewing devices out there (desktops, laptops, tablets, mobiles, wearables, etc). Each of these devices have different browsers or apps, and they all support different formats and codecs!

Read more