Following Naveen's post on integrating Cloudinary into your Shopify store, here are all the technical details you need to:
Note that the above tasks are just the starting points for making Cloudinary DAM work with Shopify through APIs and showcasing the benefits, not an official procedure for integrating Cloudinary with Shopify. Feel free to expand on these tasks to create your own solutions.
Of late, we’ve seen an increasing number of Cloudinary customers on Shopify and Shopify Plus. Since we first wrote about using Cloudinary with Shopify a while ago, both Shopify and Cloudinary have evolved to better support customers through advancements in our platforms. This post highlights three important areas in which you can integrate Cloudinary’s latest technology and tools with Shopify to accomplish the following tasks:
There’s no denying that the Covid-19 global pandemic has changed the world of e-commerce. In our own personal lives as consumers, we’ve made shifts that were unthinkable just a couple of months ago. Sheltering in place, social distancing, and caring passionately about the health and wellbeing of our community are now an intrinsic part of our lives. Nielsen1 identifies six thresholds that consumers are moving through as they progress through the stages of this pandemic globally.
Having an eCommerce platform that both provides a seamless and satisfactory shopping experience, while also serving as a powerful back-office system is crucial to business success today.
As a leading eCommerce platform, Magento offers numerous essential features. Additionally, you can leverage its extensions, such as those for dedicated payments and advanced media management, for other purposes. Cloudinary, long a popular Magento extension, just released a new version with the following powerful features:
Approximately 250 attendees, mostly from the food-and-beverage sector, attended the Digital Food & Beverage 2019 conference in Austin, Texas on July 15-17. Brands abounded among the participating companies, including Kraft Heinz, Brown-Forman, Coca-Cola, Anheuser-Busch InBev, PespiCo, and Nature’s Bakery. Besides representing Cloudinary at the booth, my three teammates—Alexa, Dave, and Roseann—and I joined numerous interesting meetings and demos, sharing many enlightening conversations with the sponsors, speakers, and attendees.
Recent studies have shown that consumers are increasingly relying on online videos to shop around, learn about products, and make purchase decisions. Given that the online audience watches over 50% of videos on mobile devices, marketing through videos on eCommerce sites is a paramount strategy.
Everyone today is vying for consumers’ attention. Brands and marketplaces are all searching for a competitive edge in their direct-to-consumer channels to win and retain brand loyalty. In this crowded market, marketing teams recognize that a visual mobile and web experience is mission-critical for enhancing conversions, revenue, and customer loyalty.
We live in a world where we spend increasingly more time online. As our routines change and adapt to new trends and technologies, we perform more and more of our daily activities in virtual environments. A key example of this is shopping. There are many reasons why online shopping has become so attractive for many buyers. A near endless variety of products is accessible from the palm of your hand. Customer reviews give buyers more confidence in their decisions. It's increasingly easy to search for attractive prices. And the list goes on. But a customer's desire to "touch" or "feel" the product is an interactive experience that can be hard to overcome when shopping online.
Recently we added the Cloudinary Demo - eCommerce App to the Google Play Store. This app demonstrates the best practices for optimal delivery of images on a storefront, including category pages, product pages, and a shopping cart. At the time, we published Introducing the Cloudinary Demo Android App, Part 1, which provided an under-the-hood tour of how the eCommerce Android App was designed and how Cloudinary was integrated throughout.
Today we’re pleased to announce a new technology partnership with CoreMedia, a leading Content Experience Platform provider. CoreMedia users can now leverage Cloudinary’s web-based digital asset management (DAM) solution to organize, search, manage and optimize their media assets, including images and videos, and to orchestrate, preview and deliver digital experiences consistently and optimized across all channels and browsers. The official press release is available here.
