Cloudinary Blog

log posts of 'video' tag - Page 2
Google Analytics Video Tracking Made Simple

Most web analytics only look at page interactions. But what happens when the major content on your page is a video. You want to know when and how long your users are interacting with your media, when they paused to take a closer look at your media content and when they skipped some content because it wasn’t relevant to them. These - along with a lot of other reasons - are why you should not only analyze open/visits rates, but also drill down in the media content.

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Cloudinary Helps Hinge Keep Modern Romance Real

To create a profile, Hinge users initially had to connect their Facebook and/or Instagram accounts to the app, which would import images to the users’ Hinge profiles. Hinge stored those images with a URL that expired after two months, unless the user logged into the app regularly. This aspect of the app was frustrating for users because the photos would become inaccessible for others to view.

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Auto Generate Subtitles Based on Video Transcript

The last time you scrolled through the feed on your favorite social site, chances are that some videos caught your attention, and chances are, they were playing silently.

On the other hand, what was your reaction the last time you opened a web page and a video unexpectedly began playing with sound? If you are anything like me, the first thing you did was to quickly hunt for the fastest way to pause the video, mute the sound, or close the page entirely, especially if you were in a public place at the time.

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Introducing Automatic Video Tagging and Content Categorization

Due to significant growth of the web and improvements in network bandwidth, video is now a major source of information and entertainment shared over the internet. As a developer or asset manager, making corporate videos available for viewing, not to mention user-uploaded videos, means you also need a way to categorize them according to their content and make your video library searchable. Most systems end up organizing their video by metadata like the filename, or with user-generated tags (e.g., youtube). This sort of indexing method is subjective, inconsistent, time-consuming, incomplete and superficial.

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The JS Video Player That Developers Will Love

It doesn't take a genius (or a statistician) to know that video represents a significant proportion of web and mobile content these days. But did you realize that in 2017, video will account for about 75% of all internet traffic and that 55% of people watch videos online every day? In fact, 52% of marketing professionals worldwide believe that video is the content type with the best ROI, with people spending up to 2.6x more time on pages with video than on those without.

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