{"id":21550,"date":"2017-07-12T15:59:54","date_gmt":"2017-07-12T15:59:54","guid":{"rendered":"http:\/\/image_optimization_in_wordpress"},"modified":"2024-09-07T13:09:02","modified_gmt":"2024-09-07T20:09:02","slug":"image_optimization_in_wordpress","status":"publish","type":"post","link":"https:\/\/cloudinary.com\/blog\/image_optimization_in_wordpress","title":{"rendered":"Image Optimization for WordPress"},"content":{"rendered":"<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">WordPress is the number one content management system (CMS) in use today, running approximately 27 percent of the entire internet. Several high-traffic websites run on WordPress, and many utilize media, such as images and videos, to attract users and meet their needs. <\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">A media-rich website must ensure that all images are optimized to speed up site performance. The faster your site, the higher the re-engagement from users on your platform. And the higher the user&#8217;s re-engagement, the more conversion rates go up!<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">In this article, we\u2019ll explain how to perform and implement <a href=\"https:\/\/cloudinary.com\/guides\/wordpress-plugin\/the-top-9-plugins-to-optimize-images-in-wordpress\" target=\"_blank\" rel=\"noopener\">image optimization for WordPress<\/a>. With these tips, you can\u00a0ensure that you set up proper image optimization techniques that will make your website flourish as soon as you install WordPress and the theme of your choice.<\/span><\/p>\n<p dir=\"ltr\"><span data-sheets-root=\"1\" data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;This is part of a series of articles about Image Optimization&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:312,&quot;6&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;7&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;8&quot;:{&quot;1&quot;:[{&quot;1&quot;:2,&quot;2&quot;:0,&quot;5&quot;:{&quot;1&quot;:2,&quot;2&quot;:0}},{&quot;1&quot;:0,&quot;2&quot;:0,&quot;3&quot;:3},{&quot;1&quot;:1,&quot;2&quot;:0,&quot;4&quot;:1}]},&quot;11&quot;:4}\" data-sheets-formula=\"=if(R[0]C[-1]=&quot;&quot;,&quot;&quot;,&quot;This is part of a series of articles about &quot;&amp;R[-6]C[-1])\">This is part of a series of articles about <a href=\"https:\/\/cloudinary.com\/blog\/image_optimization_for_websites_beautiful_pages_that_load_quickly\">image optimization<\/a>.<\/span><\/p>\n<p>Related content: Read our guide to <a href=\"https:\/\/cloudinary.com\/blog\/image_optimization_in_python\">Python image optimization<\/a> and <a href=\"https:\/\/cloudinary.com\/blog\/image_optimization_in_php\">PHP image compression<\/a>.<\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 12pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">\u00a0<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 12pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">Image Optimization for WordPress<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">Thankfully, WordPress has an authentic plug-and-play system, called <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">Plugins,<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\"> for adding extra functionality to your WordPress setup. This system prevents you from modifying the core WordPress code to avoid loss of key functionalities during WordPress upgrades. <\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">I\u2019ll highlight a number of Plugins that will help you optimize your images easily on your WordPress-powered website.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: x-large;\"><a href=\"https:\/\/wordpress.org\/plugins\/imagify\/\"><span style=\"font-family: Arial; color: #1155cc; font-weight: bold; vertical-align: baseline;\">Imagify<\/span><\/a><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" style=\"vertical-align: middle;\" src=\"https:\/\/cloudinary-res.cloudinary.com\/image\/upload\/w_700,c_fill\/Imagify.png\" alt=\"Imagify\" width=\"700\" height=\"225\" \/><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\"><span style=\"font-size: 11pt; font-weight: bold; vertical-align: baseline;\">Imagify Image Optimizer <\/span><span style=\"font-size: 11pt; vertical-align: baseline;\">is an image compression tool that enables you to speed up your website with lighter images while not sacrificing quality. It offers three levels of compression:<\/span><\/span><\/p>\n<ul style=\"margin-top: 0pt; margin-bottom: 0pt;\">\n<li style=\"list-style-type: disc; font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">Normal, using a lossless compression algorithm<\/span><\/p>\n<\/li>\n<li style=\"list-style-type: disc; font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">Aggressive, using a lossy compression algorithm<\/span><\/p>\n<\/li>\n<li style=\"list-style-type: disc; font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">Ultra, using a lossy compression algorithm<\/span><\/p>\n<\/li>\n<\/ul>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: x-large;\"><a href=\"https:\/\/wordpress.org\/plugins\/wp-smushit\/\"><span style=\"font-family: Arial; color: #1155cc; font-weight: bold; vertical-align: baseline;\">WP SmushIT<\/span><\/a><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" style=\"vertical-align: middle;\" src=\"https:\/\/cloudinary-res.cloudinary.com\/image\/upload\/w_700,c_fill\/SmushIT.png\" alt=\"WP SmishIT\" width=\"700\" height=\"221\" \/><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">WP SmushIT <\/span><\/span><strong><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">&#8211; <\/span><\/span><\/strong><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\"><strong><span style=\"font-size: 11pt; font-style: italic; vertical-align: baseline;\">Smush Image Compression and Optimization<\/span><\/strong><span style=\"font-size: 11pt; vertical-align: baseline;\"> is an image optimization plugin developed by the popular <\/span><a style=\"font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 14px;\" href=\"https:\/\/premium.wpmudev.org\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; vertical-align: baseline;\">WPMUDEV<\/span><\/a><\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">. It helps you to resize, optimize and compress your images.<\/span><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">The <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">WPMUDEV\u2019s<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\"> servers smush every single image that is uploaded on your website by stripping out unnecessary data before adding it to your media library.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">Oh, by the way, it is compatible with other media library plugins, such as <\/span><a href=\"https:\/\/wordpress.org\/plugins\/wp-all-import\/\"><span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; vertical-align: baseline;\">WP All Import<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/wordpress.org\/plugins\/amazon-s3-and-cloudfront\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; vertical-align: baseline;\">WP Offload Media Lite for Amazon S3 and DigitalOcean Spaces<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; vertical-align: baseline;\"><a href=\"https:\/\/wordpress.org\/plugins\/nextgen-gallery\/\" target=\"_blank\" rel=\"noopener\">NextGEN Gallery<\/a> <\/span><a href=\"https:\/\/wordpress.org\/plugins\/nextgen-gallery\/\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">a<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">n<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">d <\/span><a href=\"https:\/\/www.joomunited.com\/wordpress-products\/wp-media-folder\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; vertical-align: baseline;\">WP Media Folder<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">. <\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: x-large;\"><a href=\"https:\/\/wordpress.org\/plugins\/tiny-compress-images\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-family: Arial; color: #1155cc; font-weight: bold; vertical-align: baseline;\">Tiny Compress Images<\/span><\/a><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">\u00a0<\/span><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\"><span style=\"font-size: 11pt; vertical-align: baseline;\"><img loading=\"lazy\" decoding=\"async\" style=\"vertical-align: middle;\" src=\"https:\/\/cloudinary-res.cloudinary.com\/image\/upload\/w_700,c_fill\/WooCommerce.png\" alt=\"WooCommerce\" width=\"700\" height=\"223\" \/><\/span><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">\u00a0<\/span><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">Tiny Compress Images is an image optimization plugin that makes your website faster by optimizing your JPEG and PNG images. Under the hood, it uses the <\/span><strong><span style=\"font-size: 11pt; vertical-align: baseline;\">TinyJPG<\/span><\/strong><span style=\"font-size: 11pt; vertical-align: baseline;\"> and <\/span><strong><span style=\"font-size: 11pt; vertical-align: baseline;\">TinyPNG<\/span><\/strong><span style=\"font-size: 11pt; vertical-align: baseline;\"> services. It automatically optimizes new images on upload, as well as those already in your media library.<\/span><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">It is compatible with <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">WooCommerce<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">WP Retina 2x<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\"> and <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">WP Offload Media<\/span><span style=\"font-weight: bold; color: #2b2e2f; font-family: 'Lucida Sans Unicode', 'Lucida Grande', Tahoma, Verdana, sans-serif;\"> Lite for Amazon S3 and DigitalOcean Spaces<\/span><span style=\"color: #2e2e2e; font-family: Arial; font-size: 11pt; font-weight: bold;\">.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: x-large;\"><a href=\"https:\/\/wordpress.org\/plugins\/ewww-image-optimizer\/\"><span style=\"font-family: Arial; color: #1155cc; font-weight: bold; vertical-align: baseline;\">EWWW Image Optimizer<\/span><\/a><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><img loading=\"lazy\" decoding=\"async\" style=\"vertical-align: middle;\" src=\"https:\/\/cloudinary-res.cloudinary.com\/image\/upload\/w_700,c_fill\/EWWWIO.png\" alt=\"EWWW Image Optimizer\" width=\"700\" height=\"221\" \/><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">The <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">EWWW Image Optimizer<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\"> is a WordPress plugin that automatically optimizes your images when they are uploaded to your website. It uses lossless optimization techniques so that the quality of your image will be the same before and after the optimization.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">It has a sister plugin,<\/span><a href=\"https:\/\/wordpress.org\/plugins\/ewww-image-optimizer-cloud\/\"><span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; vertical-align: baseline;\"> EWWW Image Optimizer Cloud<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, that enables you to defer the optimization of images to designated servers rather than have it happen on your own servers.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: x-large;\"><a href=\"https:\/\/wordpress.org\/plugins\/optimus\/\"><span style=\"font-family: Arial; color: #1155cc; font-weight: bold; vertical-align: baseline;\">Optimus<\/span><\/a><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><img loading=\"lazy\" decoding=\"async\" style=\"vertical-align: middle;\" src=\"https:\/\/cloudinary-res.cloudinary.com\/image\/upload\/w_700,c_fill\/Optimus.png\" alt=\"Optimus\" width=\"700\" height=\"225\" \/><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">Optimus<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\"> is a WordPress image optimizer developed by the folks at <\/span><a href=\"https:\/\/www.keycdn.com\/\"><span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; vertical-align: baseline;\">KeyCDN<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">. With Optimus, you can reduce files by up to 70 percent. It can optimize existing images too. There are different versions of Optimus:<\/span><\/p>\n<ul style=\"margin-top: 0pt; margin-bottom: 0pt;\">\n<li style=\"list-style-type: disc; font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">Optimus (Free)<\/span><\/p>\n<\/li>\n<li style=\"list-style-type: disc; font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">Optimus HQ<\/span><\/p>\n<\/li>\n<li style=\"list-style-type: disc; font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">Optimus HQ Pro<\/span><\/p>\n<\/li>\n<\/ul>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: x-large;\"><a href=\"https:\/\/wordpress.org\/plugins\/shortpixel-image-optimiser\/\"><span style=\"font-family: Arial; color: #1155cc; font-weight: bold; vertical-align: baseline;\">ShortPixel Image Optimizer<\/span><\/a><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><img loading=\"lazy\" decoding=\"async\" style=\"vertical-align: middle;\" src=\"https:\/\/cloudinary-res.cloudinary.com\/image\/upload\/w_700,c_fill\/ShortPixel.png\" alt=\"ShortPixel\" width=\"700\" height=\"223\" \/><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">ShortPixel <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">is a lightweight image optimization plugin that can compress all existing images. After installation, new images are resized and optimized on-the-fly.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">It offers both lossy and lossless image compression: Features include:<\/span><\/p>\n<ul style=\"margin-top: 0pt; margin-bottom: 0pt;\">\n<li style=\"list-style-type: disc; font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">Ability to compress <a href=\"https:\/\/cloudinary.com\/tools\/compress-jpg\">JPG<\/a>, PNG, GIF and PDF documents.<\/span><\/p>\n<\/li>\n<li style=\"list-style-type: disc; font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">No file size limit.<\/span><\/p>\n<\/li>\n<li style=\"list-style-type: disc; font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">Compatibility with Woocommerce and NextGen Gallery.<\/span><\/p>\n<\/li>\n<li style=\"list-style-type: disc; font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; vertical-align: baseline;\">Compatible with watermarking plugins.<\/span><\/p>\n<\/li>\n<\/ul>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: x-large;\"><a href=\"https:\/\/cloudinary.com\/\"><span style=\"font-family: Arial; color: #1155cc; font-weight: bold; vertical-align: baseline;\">Cloudinary<\/span><\/a><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><img loading=\"lazy\" decoding=\"async\" style=\"vertical-align: middle;\" src=\"https:\/\/cloudinary-res.cloudinary.com\/image\/upload\/w_700,c_fill\/cloudinary_sharing_picture.png\" alt=\"Cloudinary\" width=\"700\" height=\"370\" \/><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">Cloudinary <\/span><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; vertical-align: baseline;\">is a cloud-based service that provides end-to-end image and video management, including uploads, storage, administration, manipulation and delivery.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; vertical-align: baseline;\">With Cloudinary, you can quickly and easily optimize your images. Cloudinary automatically performs certain optimizations on all transformed images by default. Its integrated, fast CDN also helps deliver all image resources to your users quickly. <\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; vertical-align: baseline;\">Cloudinary offers:<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; font-weight: bold; font-style: italic; vertical-align: baseline;\">Automatic quality and encoding:<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; vertical-align: baseline;\"> Using the <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; font-weight: bold; vertical-align: baseline;\">q_auto<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; vertical-align: baseline;\"> parameter, the optimal quality compression level and encoding settings are selected based on the specific image content, format and the viewing browser. The result is an image with good visual quality and a reduced file size. For example, <\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><a href=\"https:\/\/res.cloudinary.com\/demo\/image\/upload\/q_auto\/woman.jpg\"><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #888888; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">https:\/\/res.cloudinary.com\/demo\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #002a52; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">image\/upload\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #761a04; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">q_auto\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #0074bc; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">woman.jpg<\/span><\/a><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #0074bc; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\"><img decoding=\"async\" style=\"vertical-align: middle;\" src=\"https:\/\/res.cloudinary.com\/demo\/image\/upload\/q_auto\/woman.jpg\" alt=\"\" width=\"400\" \/><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; vertical-align: baseline;\">You also can use <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; font-weight: bold; vertical-align: baseline;\">q_auto:best<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; vertical-align: baseline;\">, <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; font-weight: bold; vertical-align: baseline;\">q_auto:low<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; vertical-align: baseline;\">, <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; font-weight: bold; vertical-align: baseline;\">q_auto:good<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; vertical-align: baseline;\"> or <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; font-weight: bold; vertical-align: baseline;\">q_auto:eco <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; vertical-align: baseline;\">to adjust the visual quality of your images.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; font-weight: bold; font-style: italic; vertical-align: baseline;\">Automatic transformation: <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; vertical-align: baseline;\">The <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; font-weight: bold; vertical-align: baseline;\">f_auto<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #24292e; vertical-align: baseline;\"> parameter enables Cloudinary to analyze the image content and select the best format. For example, <\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">it can automatically deliver images as WebP to Chrome browsers or JPEG-XR to Internet Explorer browsers, while using the original format for all other browsers. <\/span><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; vertical-align: baseline;\">Using both <\/span><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; font-weight: bold; vertical-align: baseline;\">f_auto<\/span><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; vertical-align: baseline;\"> and <\/span><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; font-weight: bold; vertical-align: baseline;\">q_auto<\/span><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; vertical-align: baseline;\">, Cloudinary will still generally deliver WebP and JPEG-XR to the relevant browsers, but might deliver selected images as PNG-8 or PNG-24 if the quality algorithm determines one of those is optimal.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; font-weight: bold; font-style: italic; vertical-align: baseline;\">Resizing and cropping images with width and height parameters: <\/span><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; vertical-align: baseline;\">Using the width (\u201cw\u201d) and height (\u201ch\u201d) parameters in URLs, you can resize the images with Cloudinary:<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><a href=\"https:\/\/res.cloudinary.com\/demo\/image\/upload\/w_0.5\/sample.jpg\"><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #888888; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">https:\/\/res.cloudinary.com\/demo\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #002a52; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">image\/upload\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #761a04; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">w_0.5\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #0074bc; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">sample.jpg<\/span><\/a><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #0074bc; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\"><img loading=\"lazy\" decoding=\"async\" style=\"vertical-align: middle;\" src=\"https:\/\/res.cloudinary.com\/demo\/image\/upload\/w_0.5\/sample.jpg\" alt=\"\" width=\"432\" height=\"288\" \/><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><a href=\"https:\/\/res.cloudinary.com\/demo\/image\/upload\/h_200\/sample.jpg\"><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #888888; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">https:\/\/res.cloudinary.com\/demo\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #002a52; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">image\/upload\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #761a04; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">h_200\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #0074bc; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">sample.jpg<\/span><\/a><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #0074bc; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\"><img loading=\"lazy\" decoding=\"async\" style=\"vertical-align: middle;\" src=\"https:\/\/res.cloudinary.com\/demo\/image\/upload\/h_200\/sample.jpg\" alt=\"\" width=\"300\" height=\"200\" \/><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; vertical-align: baseline;\">It maintains the aspect ratio, but resizes the image to whatever height and width you desire.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><a href=\"https:\/\/res.cloudinary.com\/demo\/image\/upload\/w_200,h_100\/sample.jpg\"><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #888888; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">https:\/\/res.cloudinary.com\/demo\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #002a52; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">image\/upload\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #761a04; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">w_200,h_100\/<\/span><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #0074bc; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\">sample.jpg<\/span><\/a><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11.5pt; font-family: 'Courier New'; color: #0074bc; background-color: #f8f8f8; font-weight: bold; vertical-align: baseline;\"><img loading=\"lazy\" decoding=\"async\" style=\"vertical-align: middle;\" src=\"https:\/\/res.cloudinary.com\/demo\/image\/upload\/w_200,h_100\/sample.jpg\" alt=\"\" width=\"200\" height=\"100\" \/><\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">Cloudinary supports the following image cropping modes: <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#scale\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">scale<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#fit\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">fit<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#mfit_minimum_fit\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">mfit<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#fill\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">fill<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#lfill_limit_fill\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">lfill<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#limit\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">limit<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#pad\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">pad<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#lpad_limit_pad\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">lpad<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#mpad_minimum_pad\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">mpad<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#crop\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">crop<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#thumb\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">thumb<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">, <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#imagga_crop_and_scale\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">imagga_crop<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\"> and <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations#imagga_crop_and_scale\"><span style=\"font-size: 11pt; font-family: Arial; color: #0971ce; vertical-align: baseline;\">imagga_scale<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">The Table below shows a comparison of the different wordpress plugins and Cloudinary:<\/span><\/p>\n<div style=\"overflow: auto;\">\n<table class=\"table table-striped table-bordered\">\n<thead>\n<tr>\n<th><\/th>\n<th>Lossless Compression<\/th>\n<th>Lossy Compression<\/th>\n<th>Smaller File Sizes<\/th>\n<th>Bulk Optimization<\/th>\n<th>Compressions of animated PNG<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Cloudinary<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<tr>\n<td>Imagify<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>No<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<tr>\n<td>ShortPixel<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<tr>\n<td>Optimus<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>No<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>No<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<tr>\n<td>WPSmushIT<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>No<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>No<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<tr>\n<td>Ewww Image Optimizer<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>No<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>No<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<tr>\n<td>Tiny Compress Images<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li>Yes<\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 3pt; margin-bottom: 12pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; font-weight: bold; vertical-align: baseline;\">Conclusion<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">One of the best ways to improve page performance in WordPress is via <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_optimization\"><span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; vertical-align: baseline;\">image optimization<\/span><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">. That\u2019s why you\u00a0will want to t<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">ake some time to ensure that all of your images are properly optimized and cached. <\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; vertical-align: baseline;\">We have highlighted how image optimization for WordPress works, as well as with <\/span><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; font-weight: bold; vertical-align: baseline;\">Cloudinary<\/span><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; vertical-align: baseline;\">. There is a <\/span><a href=\"https:\/\/wordpress.org\/plugins\/cloudinary-image-management-and-manipulation-in-the-cloud-cdn\/\"><span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; background-color: transparent; vertical-align: baseline;\">Cloudinary WordPress Plugin<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; background-color: transparent; vertical-align: baseline;\"> available that you can use. It offers cloud storage for your images and automatic image optimization.<\/span><\/p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">Cloudinary provides many options for optimizing your images. Feel free to <\/span><a href=\"https:\/\/cloudinary.com\/documentation\/image_transformations\"><span style=\"font-size: 11pt; font-family: Arial; color: #1155cc; vertical-align: baseline;\">dive in and explore them<\/span><\/a><span style=\"font-size: 11pt; font-family: Arial; color: #2e2e2e; vertical-align: baseline;\">. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>WordPress is the number one content management system (CMS) in use today, running approximately 27 percent of the entire internet. Several high-traffic websites run on WordPress, and many utilize media, such as images and videos, to attract users and meet their needs. A media-rich website must ensure that all images are optimized to speed up [&hellip;]<\/p>\n","protected":false},"author":41,"featured_media":21551,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_cloudinary_featured_overwrite":false,"footnotes":""},"categories":[1],"tags":[25,134,227],"class_list":["post-21550","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-asset-management","tag-guest-post","tag-performance-optimization"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.6 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Image Optimization for WordPress<\/title>\n<meta name=\"description\" content=\"Learn how to optimize images for WordPress with Cloudinary WordPress Plugin which offers cloud storage for your images and automatic image optimization.\" 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