{"id":22590,"date":"2022-01-17T15:57:08","date_gmt":"2022-01-17T15:57:08","guid":{"rendered":"http:\/\/reimagining_dam_how_to_scale_workflows_through_intelligent_automation"},"modified":"2024-05-27T16:37:16","modified_gmt":"2024-05-27T23:37:16","slug":"reimagining_dam_how_to_scale_workflows_through_intelligent_automation","status":"publish","type":"post","link":"https:\/\/cloudinary.com\/blog\/reimagining_dam_how_to_scale_workflows_through_intelligent_automation","title":{"rendered":"Reimagining DAM: How to Scale Workflows Through Intelligent Automation"},"content":{"rendered":"

With building, growing, and maintaining a strong digital presence being a top priority for all brands, high-quality visual content is paramount. In fact, consumers are 40 times more likely<\/a> to share visual content on social networks than on other forums. Plus, a recent study from Wyzowl found that 84% of consumers<\/a> made purchase decisions after watching a video, which explains why many brands are adding more and more visual media to their sites.<\/p>\n

However, the complexity and lengthy process of the day-to-day work associated with content creation and delivery can feel like a treacherous uphill battle. Not to mention that resource bottlenecks and the constant demand for \u201cmore content now\u201d could cause brands to lag behind. Reality is, in light of the costs and missed growth opportunities, brands can no longer rely on antiquated tools and processes.<\/p>\n

That\u2019s where modern Digital Asset Management (DAM) systems<\/a> come into play, with which enterprises can store, organize, search for, retrieve, share, and publish digital content through a centralized digital library. Because those systems also offer flexibility, automation, and scale in the management of media-related tasks, adopting one is a must to facilitate the creation of effective, scalable, customizable, and easy-to-use workflows.<\/p>\n

Below are the key aspects of DAM, reimagined.<\/p>\n

Modern DAM Systems Meet Evolving Media Needs<\/h2>\n

State-of-the-art technology is now available to reimagine DAM, eliminating redundant, low-value tasks and freeing up teams to focus on creation, innovation, and business growth. Essentially, that\u2019s a \u201cone asset, many variations\u201d single-file approach with AI-powered features for streamlining workflows.<\/p>\n

Here are the other aspects of reimagined DAM:<\/p>\n