Posts by Saranya Babu

eTail Connect West 2022 was a great gathering of today’s modern e-commerce leaders and an excellent showcase of some of the most cutting-edge solutions in e-commerce today.  At the event, I spoke at a session on “Next-Gen Commerce: New Technologies to Scale Immersive, Personalized Experiences For the Visual Economy.” I…

Since 2017, the global revenue for e-commerce has jumped by 103%, with brands clamoring to build, through immersive visuals, online shopper experiences that replicate in-store visits. To that end, brands must manage a large volume of ever-growing visual assets, as shown by these statistics: From 2019 to 2020, video…