Happy New Year, folks!
As a relentless technology advocate and a developer who’s worked on media transformation for numerous projects over the years, I decided in late 2019 to go on a 25-day journey of sharing my learnings on Twitter. The aim was to show my audience the options available for them to do magic with any type of media file and spark ideas that would take maximum advantage of those techniques in their future projects.
Wouldn’t it be cool to have the powers of Gatsby rendering performant pages and serving optimized and transformed media files from Cloudinary on the same site? That’s now a reality: I’m excited to introduce two Gatsby plugins on Cloudinary: Gatsby-Source-Cloudinary and Gatsby-Transformer-Cloudinary.
Oftentimes, developers and architects must supplement their project documents with diagrams, charts, sequence drawings, and the like. Instead of creating them with traditional software like Microsoft Visio, I searched for a more developer-friendly alternative and found a project with just the right tool, which I was able to integrate with Cloudinary with gratifying results. This post describes the tool and the integration steps.
As a photographer and a marketer, nothing excites me more than a campaign that utilizes beautiful, powerful imagery to tell a story and connect with an audience. My childhood dreams of traveling the world for National Geographic live on. Like Dorothea Lange and so many inspiring photographers before me, I imagined I might live my life telling important stories through the lens of my old 35mm Pentax.
Among the things that make Cloudinary such a great place to work are all the amazing brands we get to call our customers. Should there ever be a rule that we exclusively shop, read and rely on our more than 6,000 customers, it'd be an easy one to follow.
Companies across all industries rely on images to tell stories, connect with audiences and sell products. In many ways, it’s never been easier to connect directly with consumers. On the other hand, more content, channels and devices creates a complex web of new hurdles and headaches. Brands are under intense pressure to not just deliver compelling visual stories and immersive and personalized experiences, but to do so at lightning speed and volumes that just a few years ago would have been impossible. Marketers understand that visual content boosts engagement and sales. The question is how can I produce more visual-rich content faster and everywhere my audiences are engaging.
Keeping all your digital assets well organized in a single repository requires an effective way to find what you need when you need it. Otherwise, each and every task that your team performs on those assets would take up valuable search time, causing frustration and duplication of effort.
When I first learned about Cloudinary back in 2013, it literally seemed like web-development magic. You upload your images and videos to it and, in short order, Cloudinary has served them in the most optimal formats and quality for all browsers and devices. It blew me away. No doubt some of you have felt the same way.
One photo can morph into a thousand photos through a simple application of bits and pieces of transformation effects. A few examples of the common effects are Black and White, Duotone, Blurs and Fades, Cartoonification, and Color Pop.
We are excited to be at Dreamforce 2019 (booth #1912) in San Francisco this week meeting with partners, customers, and industry colleagues on the power of digital experiences and dynamic media management.
With the imminent shutdown of Scene7 after rebranding by Adobe as part of Dynamic Media, dozens of leading eCommerce companies, among them the world’s top three eCommerce brands, have migrated to Cloudinary as a viable alternative to Scene7. And for good reason: time is of the essence and Cloudinary promises not only a smooth migration flow and continuity of their rich-media initiative, but also numerous superb capabilities.
