Video API | Cloudinary

Video API

An API-first solution to manage, edit
and deliver optimized videos across
any touchpoint in minutes

Video API

Global brands deliver captivating videos with Cloudinary

Engaging videos powered by AI-driven automation

Reduce bandwidth up to 50% by dynamically
optimizing format and quality based on device,
browser and bandwidth. AI-driven automations
can create video variants in minutes and adapt
to any device or channel.

Product Capabilities & features

Automatically optimize for high performance

Load faster, improve SEO
Dynamic video transcoding identifies the fastest loading formats and codecs like AV1, HEVC and more.

Maintain visual fidelity
Quality compression levels are automatically adjusted based on content.

Conserve bandwidth
Adaptive bitrate streaming adjusts quality based on viewing bandwidth.

Deliver fast with AI and automation

Adapt for web, mobile, and social
AI-driven transformations such as crop, reframe,
spotlights, subtitles, and more.

Boost engagement
Previews curated by machine learning entice users to
take action.

Enable custom product previews
URL-based automations dynamically add layers to specific locations within your videos.

Video API publish quick

Enable user-generated videos at scale

Upload from anywhere
Pre-built widget for users to upload from local devices, social media, remote URL, and more.

Content moderation
AI-based moderation blocks offensive content in user-uploaded videos.

Adapt to brand requirements
Enhancements for consistent size, quality, playback speed, auto-looping.

Customer Reviews

Get started quickly

Build faster
Pre-built integrations and SDKs for popular frameworks enable you to publish videos at scale.

Embed videos anywhere
Built-in HTML5 video player with ability to customize skins, playlists, add interactive zones, analytics, and more.

Deliver efficiently
Built-in multi-CDN with dynamic switching to route traffic to the fastest possible path.

Get Started quick

Bleacher Report Scores with
Real-Time Video Highlights

Increase in total video views per month
Increase in monthly highlight video views in the app

“Speed to market is paramount for our video highlights solution, and it was a huge consideration in choosing to work with Cloudinary for this project. Not only were we able to implement the full solution in a matter of weeks, we are now able to deliver sports video highlights within minutes.”

— David Marks, Senior Director of Engineering for Bleacher Report



Best practices on uploading, sharing, and editing your video content.

Read Our Blog →

Delivering Compelling Video Experiences at Scale

Leverage our platform for managing, optimizing, and delivering engaging video.

Read Documentation →

Interactive Demos

Experience the power of Cloudinary for dynamic image and video management.

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