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Testing Mobile vs. Desktop Product Images in Cloudinary

Topics Mobile, Performance Optimization, Responsive Images
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When a customer browses an online store, every image influences their first impression of your brand and the product. A report from Retail Technology Review shared 75% of online shoppers rely on product photos to make purchasing decisions, and high-quality product photos had a 94% higher…

Automatic Video Previews in Next.js With Cloudinary AI

Topics AI, Next.js, Video, Video API
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GitHub Repository | Live Demo You’re browsing an online course platform and hover over a lesson thumbnail. It shows an eight-second clip, just enough to pique your interest without forcing you to watch the entire video. Now you have to watch the rest. That’s the power of AI-powered…

Cloudinary Means Business for Partners

Topics DAM, Image, Video
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Already a part of the Cloudinary Partner ecosystem or just discovering us? Either way, now’s the perfect time to dive into why partners around the globe are doubling down with Cloudinary. Imagine asking a client how they manage product images or videos and hearing, “We’ve got a spreadsheet… and a…

Make Sustainability Reporting Less Painful and More Impactful

Topics DAM, Digital Asset Management, environment
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Sustainability reporting used to be a once-a-year box-ticking exercise. Now it’s front and center.  Regulations are tightening. Shoppers are watching. By 2025, more than 50,000 companies will be on the hook to report sustainability data under the EU’s Corporate Sustainability Reporting Directive (CSRD). Investors are paying attention too. Three…

How Cloudinary Powers Modern E-commerce Video

Topics e-commerce, Video
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I’m not here to convince you that modern e-commerce videos are essential for your website. The case for video has already been made. (But if you do need a refresher, check out Why Video is so Vital for E-commerce.) What I want to show you is how Cloudinary transforms…

Consumers Want Sustainable Choices. Let Them Have It.

Topics e-commerce, environment
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The three impediments to making a purchase decision every shopper runs up against are:  Analysis paralysis. The inability to decide due to overthinking.  Decision paralysis. The inability to decide due to an abundance of options.  Informational void paralysis. The absence of key details prevents decision-making. For this story, we’ll focus…

Building Sustainable Retail Ecosystems: Strategies for a Greener Future

Topics AI, environment
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Consumers are demanding greener practices, most governments are enforcing stricter regulations, and retailers that fail to adapt risk losing market share, customer trust, and regulatory compliance. Research shows that 88% of consumers want brands to help them live more sustainably, and 60% of shoppers actively seek products with minimal…

How to Experiment With Social Media Ad Creatives Using DAM

Topics DAM, Digital Asset Management
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If you’ve ever managed a social media ad campaign, you know how messy things can get: sorting through endless files, multiple ad formats, and constant requests to tweak visuals for different platforms. Before you know it, your desktop is filled with duplicate assets, and you’re wasting hours trying to keep…

Cloudinary Survey Results: The Trends Reshaping Retail

Topics Accessibility, e-commerce, Personalization
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When you think of modern retail, what does it look like? Shopping online from the comfort of home? A highly visual journey from search to product page to checkout? Or a trip to your favorite store rich with immersive in-store experiences?  For most shoppers, the answer is all of the…

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