Cloudinary Blog

The Benefits of Headless DAMs

Headless is not a buzzword anymore. In fact, the concept of headless architecture is gaining momentum due to the flexibility it offers for composing new experiences and for tackling the undue complexity of an ever-evolving technology stack. That’s because while the evolution of the martech landscape has enabled disruptive, digital innovations, the approach of buying point solutions for solving specific challenges can expose companies to the complicated nature of new technologies, systems, and platforms.

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Building Display Ads With Transparent Video

By Afzaal Ahmad Zeeshan
Build Web Ads With Transparent Video to Attract User Engagement

Billions of views on the Internet every day drive one of the biggest industries on the planet: advertising. The sheer size of that market and the competitive nature of vying for consumer attention results in a constant need for innovation. Readers are jaded, and display ads are blind spots.

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How Cloudinary's Media Optimizer Helps E-Businesses Deliver Superior Web Performance

As a technology company, Cloudinary owes its success to its ability to build solutions that address the most critical challenges you, our customers, face. The companies we serve run the gamut of digital businesses—retailers and direct-to-consumer brands, media and entertainment, travel and hospitality—which, coincidentally, all care about the same things.

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How to Auto-Tag Video With Markers on Cloudinary for Easy Navigation

A picture is worth a thousand words, and that also holds true for video, one minute of which, according to Dr. James McQuivey of Forrester Research, is worth 1.8 million words. That's why online stores rely on rich media to promote products and sales. Images and videos impart a real sense of involvement with a purchase—a car, a vacation getaway, an apartment rental—setting your business apart from the competition.

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Two New Cloudinary Podcasts on Digital Media

I think we can all agree images and videos, ubiquitous on today’s websites and mobile apps, are a core component of our digital life. They are no longer just important elements of the visual web story; they are that story. Equally crucial are interactive experiences, such as social discovery, 3D modeling, live shoppable videos, and even artificial or virtual reality.

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Integrating Video in Custom Shopify Apps

By Marcelo Ricardo de Oliveira
Integrating Video in Customer Shopify Apps

Although bringing products to life with high-quality video started as a nice-to-have feature, video has become a key part of e-commerce. Consumers expect to see product videos before making purchasing decisions, especially since the COVID-19 pandemic has prevented them from browsing products in person, significantly expanding the e-commerce market.

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Identifying Errors in Customer Media Assets With an Internal Tool

I still remember well my first week as a DevOps at Cloudinary. The year was 2017. Everything was new to me—people, laptop, processes—all of which to become familiar with in short order. A mantra often repeated to me in those days was that, Cloudinary being a SaaS, continuous service uptime is its most important goal.

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Transformation Management Made Easy With Cloudinary

Transforming images with Cloudinary is simple, right? You find the ones you want and add them to your URL, building them up and trying them out until they’re perfect. You can then save the transformations that you created as named transformations for reuse. That final step sounds straightforward, but up until now has been a little tricky. With Cloudinary’s slick and new UI, creating and managing transformations through the Management Console just got even simpler. That UI now includes—

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