Cloudinary Blog

You likely find yourself continually editing images for enhancement by eliminating flaws and tweaking the overall presentation, typically with software tools. Examples of basic editing are straightening, cleaning, and cropping images, as well as adjusting the contrast, exposure, and white balance. With advanced software like Cloudinary, you can automate not only editing tasks, such as quality adjustment and encoding, but also delivery.

Measuring the level of interest your videos generate helps you produce compelling content. The measurement and optimization approach must, however, address the various aspects of each video, including the A/B test hypothesis and iterations. A high engagement rate spells effective videos; a low engagement rate calls for content improvement.

Image formats, which are standards for digital images, can be uncompressed, compressed, raster based, or vector based. You determine the DNA of your images with the formats you adopt, each of which offering different capabilities. For example, rasters generate images with pixels; vectors, with vectors or proportional formulas. PNGs can display logos without background; JPEGs always come with backgrounds. This article explains the main properties of the various image formats, including their basic concepts and pros and cons.

In today’s digital-first age, online site performance is critical for ensuring business continuity, attracting repeat sales, and gaining a competitive advantage. Lazy loading accelerates page loads of websites and apps. Many implementation techniques are available, however, so choose wisely. In particular, become familiar with the universal practices and the language- and framework-specific approaches.

React is a popular open-source JavaScript library for creating user interfaces (UIs) for single-page web applications, with React Native slated for building mobile apps. Helpfully, React organizes UIs into collections of reusable components, rendering feature management a cakewalk. However, to boost user engagement, conversion, and SEO ranking, you must optimize your app for fast page loads.

The goal of website image optimization is to efficiently serve them online. Properly optimized web images result in faster page loads, which makes viewers happy. It also makes search engines happy since priority rankings are given to faster pages.

As lightweight versions of native apps, progressive web apps (PWAs) offer a reliable, instantly installable version of traditional apps. This post explains the inner workings of PWAs, describes the best practices for developing PWAs, and clues you in to Cloudinary’s superior capabilities for optimizing rich media for faster load times as part of app content.

JavaScript is a popular programming language, typically for building interactive web apps, thanks to its ease of use and ability to run in any browser with no "JavaScript turned off" setting. The language is easy to learn, accelerating app development. However, to avoid performance issues, be sure to optimize your JavaScript apps for media loading. You can do that by adopting techniques for optimizing website images, such as lazy loading.

Originally developed for Apple, HTTP Live Streaming (HLS) is a video-streaming protocol, supported by Android and other mobile platforms. HLS uses adaptive bitrate to adjust video quality to each viewer’s internet speed and device capabilities. Presently, HLS is mandatory for live streaming on certain mobile devices and most HTML5 video players.

Angular is a popular open-source framework that offers a simplified process for building web applications. The framework is based on TypeScript, a superset of JavaScript—with additional features like static typing, interfaces, and classes—that promotes component-based development, ensuring that components are decoupled and easily reusable.