Results for Tag ‘AR’

Delivering engaging online shopping experiences is vital to success in today’s e-commerce environment; an environment where consumers expect brands to replicate the in-store experience online. To meet consumer expectations, brands need to deliver dynamic, immersive, and appealing experiences that make customers feel confident about their shopping decisions. Those brands that…

As digital representations of objects, replete with textures, colors, and patterns, three-dimensional (3D) images tell stories much more realistically than 2D ones. Formerly leveraged mostly in games and architecture, 3D assets are valuable and becoming ubiquitous, from educational tools to shopping apps, because technologies for augmented reality (AR) and virtual…

The metaverse is growing rapidly as a leader of Web 3.0 with steady participation and support from consumers. Simultaneously, opportunities for selling digital goods abound, as evidenced by the remarkable sale of a digital-only Gucci bag for $4,115, starkly exceeding what its in-store counterpart priced at $3,400 could earn.