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Results for Tag ‘Video’

New Global Study Strengthens Case for Brands to Support User-Generated Content

Topics Asset Management, e-commerce, User Generated Content, Video
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In our increasingly networked world, the content users generate on companies’ websites—from reviews to pictures to home videos—are skyrocketing in both popularity and influence. Such content frequently and indirectly promotes products and services for the brands concerned, lending more credibility than conventional advertisements. However, along with the benefits of user-generated…

Rotating Images in JavaScript: Three Quick Tutorials

Topics Asset Management, Javascript, Performance Optimization, Video, Video API
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With JavaScript (JS), you can create cool image animations, which are difficult to do with Cascading Style Sheets (CSS). This article describes how to— Dynamically rotate or flip images with JS. Automatically rotate and remove image backgrounds with Cloudinary. Here are the topics: Dynamically rotating images with JS…

Case Study: Cloudinary’s Automation Frees Up PetRescue’s Staff to Help Pets Find Their Forever Homes

Topics Asset Management, Case Studies, User Generated Content, Video, Video API
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As we spend more time at home, many of us are adopting pets for the joy, companionship and a surprising range of health benefits. In Australia, where our nonprofit customer PetRescue is located, there’s a shortage of pets to adopt. Last August, the Guardian reported that dog shelters in…

Product Videos 101: What Makes Them Great?

Topics Asset Management, Dynamic Video, Shoppable Video, Video, Video API, Video Player
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A product’s benefits and usage, including its value proposition, features, and instructive details, are best demonstrated through video. Depending on the funnel, channel, and audience, product-video types vary, the most popular ones being demos, reviews, installation, and how-tos. Creating effective product videos can be a massive undertaking for novices.

Tips for Retaining Audience Through Engaging Videos

Topics Asset Management, Shoppable Video, Video, Video API, Video Player, Video Transformation
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Measuring the level of interest your videos generate helps you produce compelling content. The measurement and optimization approach must, however, address the various aspects of each video, including the A/B test hypothesis and iterations. A high engagement rate spells effective videos; a low engagement rate calls for content improvement.

User-Generated Content, Part 3: Videos and Their Transformations

Topics Accessibility, Asset Management, e-commerce, Moderation, User Generated Content, Video, Video API, Video Transformation
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Part 1 of this series highlights the basics of user-generated content (UGC) and its benefits for e-commerce. Part 2 describes how to leverage UGC images in e-commerce and efficiently upload, transform, and deliver them with Cloudinary. In part 3 we will address videos in UGC and the…

Node.js File Upload to a Local Server Or to the Cloud

Topics Asset Management, File-upload, Node, Video
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Probably one of the best things to happen to JavaScript developers, Node.js empowers them to write and ship JavaScript on the back end. Thanks to Node.js, front-end developers can become full-stack developers in a snap. The procedures below describe how to Node.js file upload’s to your local server or…

Laravel File Upload to a Local Server Or to the Cloud

Topics Asset Management, File-upload, SDK, Video
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Currently, Laravel is the most renowned PHP framework, boasting of a large developer community; several open-source packages, such as Cashier, Sanctum, Scout, and Telescope; and a host of paid platforms, e.g., Laravel Forge, Envoyer, and Vapor. Laravel Forge & Envoyer ably supports deployment and use of Laravel production-based apps. Introducing…

Introducing Cloudinary’s New Laravel SDK

Topics Asset Management, SDK, Video
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Known far and wide as the “PHP framework for web artisans,” Laravel is a robust, expressive, and productive developer tool. In particular, it’s clean, smooth, and fluent API interface greatly simplifies the process of embedding features in web apps. Since its release in June 2011 by Taylor Otwell, a .NET…

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