Cloudinary Blog

Two Paths to Image Optimization: Which Would You Choose?

Two Paths to Image Optimization: Which Would You Choose?


When you visit a websitewhether from your laptop, phone, or tabletyou expect the pages to load fast and all the images to look great. However, ensuring that websites live up to visitor expectations can be more complicated than it might seem.

 

Considering that almost two-thirds of the average web page contains images, finding a way to reduce their size but also preserve their quality is key to the site’s performance and load speed. To achieve that balance, developers are often saddled with the time-consuming task of transforming appealing, high-resolution images to a format that is web-ready and highly performant.


Check out the following infographic and learn why image optimization matters, what it entails, and compare the two paths to optimized images.


Two paths to image optimization

Recent Blog Posts

Cloudinary and Contentful Make Modern Content Management Easier

I am pleased to share that Cloudinary and Contentful have joined forces to further streamline the creation, processing, and delivery of online content through Cloudinary’s digital asset management (DAM) solution and advanced transformation and delivery capabilities for images and video. What’s more, the partnership delivers a headless approach to DAM. By leveraging APIs for media management tasks, marketers and developers alike benefit from an integrated stack of optimized assets for optimization and automation. As a result, page loads are fast and beautiful, and at scale—with less overhead and effort.

Read more
Introducing Cloudinary's Nuxt Module

Since its initial release in October 2016 by the Chopin brothers as a server-side framework that runs on top of Vue.js, Nuxt (aka Nuxt.js) has gained prominence in both intuitiveness and performance. The framework offers numerous built-in features based on a modular architecture, bringing ease and simplicity to web development. Not surprisingly, Nuxt.js has seen remarkable growth in adoption by the developer community along with accolades galore. At this writing, Nuxt has earned over 30K stars on GitHub and 96 active modules with over a million downloads per month. And the upward trend is ongoing.

Read more
How Quality and Quantity can go Hand in Hand

When it comes to quality versus quantity, you’ll often hear people say, “It’s the quality that counts, not the quantity”. While that’s true in many situations, there are also cases where you want both quality and quantity. You may have thousands of images on your website and you want them all to look great. This is especially important if your website allows users to upload their own content, for example, to sell their own products or services. You don't want their poor quality images to reflect badly on your brand.

Read more
Product Videos 101: What Makes Them Great?

A product’s benefits and usage, including its value proposition, features, and instructive details, are best demonstrated through video. Product-video types vary, depending on the funnel, channel, and audience, the most popular ones being demos, reviews, installation, and how-tos.

Read more