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Results for Tag ‘e-commerce’

How to Test Product Image Variations for Higher Conversions 

Topics e-commerce, Image Transformation, media flows
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In e-commerce, product images play a vital role in influencing customers through purchase decisions. A visually appealing product image can attract more attention, build trust with customers, and lead to more sales. However, many businesses struggle to determine which product images resonate most with their audience.  Without a systematic approach…

4 Ways to Personalize Visual Media at Scale With Cloudinary

Topics e-commerce, Personalization
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Today’s consumers demand personalized experiences tailored to their preferences, behaviors, and purchase history. But delivering personalization at scale is a challenge, especially when it comes to visual content.   That’s where Cloudinary comes in. Our platform enables brands to dynamically deliver personalized images and videos at scale, making it easier to…

Announcing Cloudinary 3D: Make Buying Easy and Returns Rare With Immersive 3D Content

Topics 3D, e-commerce
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Cloudinary now includes 3D capabilities as part of its expanding suite of visual media solutions. With Cloudinary 3D, e-commerce businesses can easily transform existing 3D models into dynamic digital experiences. These experiences allow customers to interact with products before purchasing, leading to up to 40% more conversions in some cases.

AI Image Workflow with PHP and Cloudinary – From Upload to Delivery

Topics AI, e-commerce, Image
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When working on an e-commerce platform, handling image uploads and optimizing visual content can quickly become overwhelming. Cloudinary’s robust platform not only simplifies these tasks but also adds AI-powered features to enhance your workflows. This blog post walks you through building a dynamic e-commerce demo with PHP and Cloudinary, focusing…

Leverage AI-Generated Product Images for E-commerce Website Success

Topics e-commerce, Generative AI
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As every e-commerce marketer knows, attention is currency – and it’s getting harder to earn. Your product images play a crucial role in motivating potential customers to explore your website or take the next step. Let’s explore the role of AI-generated product images in the success of e-commerce websites. We’ll examine…

Black Friday 2024: Cloudinary’s Record-Setting Image and Video Performance

Topics AI, e-commerce
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While the fully aggregated results of the 2024 Cyber Week shopping extravaganza have yet to be fully analyzed, early indicators suggest that this year was a record breaker.  E-commerce sales were up nearly 15% over last year, according to Mastercard’s SpendingPulse report. BlackFriday online sales in the U.S. rose…

How to Edit the Background of Your Photo: A Guide for E-commerce Store Owners

Topics e-commerce, Generative AI
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We live in a visual world where everyone has a camera in their hands, and thanks to platforms like Instagram, the quality of photography has skyrocketed. But it’s still tricky to take a great product shot with so many factors to consider: lighting, angle, focus, and, most importantly, composition. Getting…

Customize Midjourney Images for Your E-commerce Website

Topics e-commerce, Generative AI, Image Transformation
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A successful e-commerce store should offer great products, and creating stunning visuals and a seamless user experience are vital to that success. AI-generated images, like those from Midjourney, offer a scalable, cost-effective way to produce high-quality product images without the need for professional photoshoots.  However, beautiful…

5 Ways to Claim a Chunk of the $40 Billion Thanksgiving Pie

Topics 360, 3D, e-commerce, Performance Optimization, User Generated Content
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If you thought the most mouthwatering pie you’d see this holiday was your aunt’s pecan, wait ‘til you glimpse the estimated $40 billion one up for grabs between Black Friday and Cyber Monday. Yet again, consumers are set to eclipse the previous year’s spending spree over Thanksgiving weekend, which…

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