Results for Tag ‘Video API’

tl;dr: An AWS-secured and optimized Cloudinary webhook listener for extending the Cloudinary service Code: Github A webhook is a communication medium for sending notifications from one platform to another about events that occurred. In place are user-defined HTTP callbacks that are triggered by specific events. When a triggered event…

Most business buyers prefer to research purchase options online, as do many shoppers. No wonder online retail sales in the U.S. rose by 32.4% in 2020—an impressive gain of $105 billion. For B2B and B2C businesses, text-heavy websites are no longer adequate in attracting shoppers. Instead, engaging visual media—spin…

User-generated content (UGC) is a powerful marketing tool. Not only does video complement marketing efforts for e-commerce by enabling customers to explore products in greater detail, but UGC also adds an element of trust. As a bonus, user-generated video is an exceptional opportunity for e-businesses to attract website traffic…

Whether it’s for broadcast-quality live streaming, on-demand viewing, or interactive real-time communications, video is taking on growing prominence online. Through our recently announced Cloudinary Labs, we aim to stay in front of the latest developments and trends that help brands offer unbeatable experiences to their site visitors. That’s why…

In early 2020, Cloudinary was planning its fourth annual ImageCon conference, a two-day event in the heart of San Francisco, where we’d congregate with curious digital-media minds to brainstorm best practices for media management. Instead, the COVID-19 pandemic forced the entirety of ImageCon 2020 online. As with all other…

In a previous post, I discussed how “going live” is gaining popularity across industries and verticals. What began as a way for gamers to jam together has evolved into a medium for broader entertainment and business purposes. To continue the conversation, this post unpacks the current trends of shoppable…

“Let’s go live.” For decades, that’s what newscasters say as they cut to real-time footage of a colleague reporting in the field. The live-video feed adds visual interest and perspective to a story beyond what can be communicated by someone sitting behind the news desk. In the same way, live-streaming…

When planning a live broadcast or stream, companies often overlook the redistribution phase, but live-stream videos are useful well beyond their initial streaming. Why? Because not everyone watches the first run. For a wider audience, it makes sense to repost live content on your website under an Events tab, on…

Cloudinary offers powerful APIs for uploading, managing, transforming, and delivering images and videos, enabling developers to treat media as code and to capitalize on media’s full potential. However, performing simple editing tasks with APIs and SDKs might be too overwhelming for nondevelopers, who might prefer UI-based capabilities instead. Examples of…