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Advanced Image Formats and When to Use Them: WebP, AVIF, HEIC, and JPEG XL

Topics Image Formats, Performance Optimization
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You’re likely familiar with JPEG and PNG, the two most common formats for images on the web. You’ve also probably heard of WebP, a modern image format recommended by Google for use on the web. WebP is a great format for serving images on the web,…

JPEG XL’s Modular Mode Explained

Topics Image Formats, JPEG XL
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The new DNG 1.7 specification allows using JPEG XL as the payload codec to store the raw camera data. This new option became available in flagship phone models like the iPhone 16 Pro and the Samsung Galaxy S24. It brings a much-needed update to the existing compression method that…

Modern Image Formats Explained: Choosing the Best for Web Use

Topics Image Formats, Performance Optimization
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The effectiveness of web content delivery depends on the choice of image formats. Modern image formats such as WebP, AVIF, JPEG XL, and JPEG LI offer advantages over traditional formats such as JPEG and PNG. This blog post examines these formats, their use cases, performance metrics, browser support, and application…

Samsung Now Supports DNG 1.7, Including JPEG XL

Topics Image Formats, JPEG XL, Mobile
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On January 18, co-creator of JPEG XL, Jon Sneyers, tweeted, “It looks like Samsung’s Galaxy S24 is going to ship with JPEG XL support, using it as a lossless or visually lossless “Expert RAW” format in its camera/gallery apps!”  For those unfamiliar with Jon, he’s the senior image researcher…

JPEG XL: How It Started, How It’s Going

Topics Image Formats
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Last month at the annual Worldwide Developers Conference, Apple announced its support of JPEG XL. As someone who helped create JPEG XL, I don’t think anyone was more pleased than me to hear this news. For a standard that’s not even three years old, this was a major win. Or…

Key Takeaways From Our 2021 State of Visual Media Report

Topics Image Formats, Image Transformation, Performance Optimization, Video, Video Transformation
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We recently released our 2021 State of Visual Media report, which offers a view into how visual media content is produced, managed, viewed, and consumed. For this third annual report, we analyzed a massive amount of visual-related data, looking at billions of image and video assets across 670 enterprise customers…

The ROI of Adopting AVIF for Websites

Topics AVIF, Core Web Vitals, Image Formats, Image Transformation, Performance Optimization
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AVIF is a 2019 spinoff from the AV1 video format developed by the Alliance for Open Media (AOM), whose members include Amazon, Apple, ARM, Facebook, Google, Huawei, Mozilla, Microsoft, Netflix, and Intel. As an open-source and royalty-free video codec, AVIF delivers much higher compression rates than the older image codecs…

Cloudinary Supports JPEG XL

Topics Asset Management, Image Formats, JPEG XL
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Since its founding, Cloudinary’s mission has been to help companies unleash the full potential of their media to create the most engaging visual experiences. In keeping with that quest, we support new codecs for images and videos as soon as possible. The next-generation image codec from the JPEG Committee is…

Image Formats: Getting it Right

Topics Asset Management, Image Formats
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Image formats, which are standards for digital images, can be uncompressed, compressed, raster based, or vector based. You determine the DNA of your images with the formats you adopt, each of which offering different capabilities. For example, rasters generate images with pixels; vectors, with vectors or proportional formulas. PNGs can…

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