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Results for Tag ‘Video Transcoding’
The Rise of the Media Experience Cloud
Visual media, notably images and videos, has long assumed a prominent role of visual storytelling in digital customer experiences for good reason. However, effectively managing a parade of ever-growing media assets is complex, labor intensive, and full of pitfalls. This article describes the background economy and introduces an essential technology…
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Case Study: Bizzabo Delivers High-End Virtual Events With Cloudinary
While facing the pandemic-induced setbacks to its live-events business in the past two years, our customer and event innovator Bizzabo decided to reshape its offering into a digital-first Event Experience OS that fosters human connections and generates excitement. Toward that end, Bizzabo turned to Cloudinary for support of high-performance, visual…
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Cloudinary Media Optimizer: No-Code Optimization and Delivery of Visual Media
To effectively engage with today’s digital audience, websites must be extremely visual. Even though high-quality images and videos play a key role in attracting and retaining visitors, those media assets also add to the page weight, load time, and bandwidth. Unoptimized content can result in performance issues, causing visitors to…
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5 Ways to Drive Sales With Better Visual Media
Since the restaurant industry hinges on human connection, the quick-service restaurants (QSRs) and fast casual eateries that came out ahead during the COVID-19 pandemic-induced lockdowns were the ones that built integrated and immersive interactions with video and other technologies for delivery in store, at the drive-through, and online. At the…
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“Going Live” Gains Popularity in Commerce, Social, and Events
“Let’s go live.” For decades, that’s what newscasters say as they cut to real-time footage of a colleague reporting in the field. The live-video feed adds visual interest and perspective to a story beyond what can be communicated by someone sitting behind the news desk. In the same way, live-streaming…
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An Open-Source Interface for Editing Videos With Cloudinary
Cloudinary offers powerful APIs for uploading, managing, transforming, and delivering images and videos, enabling developers to treat media as code and to capitalize on media’s full potential. However, performing simple editing tasks with APIs and SDKs might be too overwhelming for nondevelopers, who might prefer UI-based capabilities instead. Examples of…
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Building a Roommate-Matching App With Cloudinary and Jamstack
Shortcut to Cloudinary’s solution Roommate matching can be a pain—especially during the COVID pandemic when people don’t want to meet in person. Matching apps like Flatmates, Roomster, and roommates.com are helpful, and if you’re in the roommate-matching space, you know that great video…
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How to Prepare for Core Web Vitals by Optimizing Rich Media
For years, Google has been updating its search algorithm to prioritize end-user experience, displaying the most relevant and helpful content at the top of search results. The latest—and maybe the most significant—update so far is Core Web Vitals (CWVs), which are new metrics announced a year ago that will,…
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Getting Ready for the Return of Travel in a Post-COVID Era? 5 Ways to Spruce Up Your Travel Site
When COVID hit last year, followed by social restrictions and lockdowns, e-commerce companies had to adapt quickly to changing consumer needs within a very short time. Consequently, COVID greatly accelerated the digital transformation of e-commerce, resulting in 10 years of growth in a matter of only three months. Concurrently,…
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