Results for Tag ‘Video’

If content is king, then video content is the crown jewel — captivating, impressive, and alluring. Whether it’s a product demo on a landing page, a social campaign highlight reel, or embedded video inside an app, video content can boost social engagement by 1,200%, conversion rates by 86%,…

From conversion-boosting micro-videos on landing pages and automating user-generated video workflows to embedding video as a service in web and mobile applications, Cloudinary’s API-first and AI-powered Video offering enables brands to meet a variety of business-critical use cases.  But as these use cases and customer needs evolve, so must the…

Ensuring videos perform at different internet speeds and meet accessibility needs is conducive to a great video experience. There are two boxes you should tick to do so: adaptive video streaming to deliver a smooth viewing experience and transcripts and subtitles (younger generations overwhelmingly prefer to…

Manually summarizing videos can be time-consuming and inefficient, making it challenging to extract key information quickly. Copying and pasting video transcripts into a note-taking tool — or hunting down written summaries — is one way to go about it, but it’s not exactly efficient, or, let’s be honest, fun. This…

Creating engaging TikTok videos isn’t just about creativity; it’s about keeping up with fleeting trends. With over a billion active users on TikTok, every second counts. A slow-loading video can lose viewers’ attention in an instant, leading to lower engagement and higher…

In recent years, video publishing has progressed rapidly, with new platforms and tools constantly being introduced. According to an article by Statista, the number of digital video viewers worldwide is more than 3.3 billion. This shift has made sharing video content simpler than ever; however, creating…

Incorporating video into marketing strategy is ever growing. An incredible 87% of consumers say video quality impacts their trust in a brand, and 82% are convinced to purchase after watching a product video. Clearly, videos help convey your brand’s story. But what about background videos? They’re an option for…

Video captions and subtitles have evolved from an accessibility feature to a universal tool for user engagement. A whopping 80% of viewers are more likely to watch a video from beginning to end if captions are available. According to that same study, 69% of viewers keep…

When including video on your website, one of your top priorities should be optimizing it to provide a smooth user experience. Slow-loading videos are the fastest ways to lose a visitor, leading to higher bounce rates and fewer conversions. They should load quickly, be formatted correctly, and load in under…