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Cloudinary Now in AWS Marketplace: AI Agents and Tools Category

Why It Matters

  • Developers and enterprises can easily deploy Cloudinary’s AI-powered media management tools using their existing AWS accounts.
  • For teams building AI agentic applications, Cloudinary makes it easier than ever to manage image and video at scale.
  • By automating visual media workflows, teams can accelerate content publishing and reduce visual media management costs by up to 40%.

Cloudinary Image, Video, and Assets are officially available on the AWS Marketplace: AI Agents and Tools Category! Now developers and enterprises can deploy Cloudinary’s AI-powered visual media management capabilities using their existing AWS account. 

With the help of this new listing, teams building agentic workflows will find it easier than ever to manage image and video on a massive scale. Whether you’re looking to speed up content publishing, reduce page load times, or automate visual asset workflows, Cloudinary’s image and video APIs and digital asset management tools are now just a few clicks away in the AI Agents and Tools category. 

AI agents are quickly becoming a core component of modern workflows, and as teams continue to look for ways to automate more intelligently, scaling visual media remains a common hurdle. 

Cloudinary bridges this gap by enabling developers to:

  • Integrate high-performing videos in your applications with dynamic transcoding, adaptive bitrate streaming, AI-powered video transcription, translations, and fully customizable video player.
  • Adapt and customize images across channels at scale, using generative AI automations for cropping, upscaling, or enhancing visuals.
  • Optimize asset delivery for every screen, bandwidth, and location to improve load time, user experience, Core Web Vitals, SEO, and conversion.
  • Accelerate time to market with prebuilt and customizable workflow templates to automate asset expiration and standardization, and create customizable brand portals for sharing approved assets across internal and external teams.

The newly supported Model Context Protocol (MCP) enables seamless connection between Cloudinary’s powerful capabilities for image, video automation, and AI agents and large language models including Claude and Amazon Bedrock.

Together, these features have enabled Cloudinary customers to reduce publishing and load times by up to 90% and 60% respectively, while cutting visual media management costs by up to 40%. Not only that, but they recently earned Cloudinary a semifinalist finish at the 2025 Amazon Nova Partner Demo Competition — a contest that “highlighted how the AWS Partner Network (APN) continues to push the boundaries of what’s possible in generative AI.”

Amazon Nova - Partner Demo Competition shows Cloudinary as a semi-finalist for "Media management and image moderation" under the E-commerce category
Amazon Nova – Partner Demo Competition winners

As part of the AWS marketplace, Cloudinary streamlines visual media management and also makes the process of adopting and integrating its automation into existing workflows. 

With centralized billing and licensing through AWS, enterprises can eliminate vendor negotiation bottlenecks and manage access, budgets, and deployment from a single dashboard. It’s a win for developers and procurement teams alike.

More than 10,000 leading brands already use Cloudinary’s API-first, cloud-native platform to automate everything from social video creation to personalized e-commerce product visuals. Now, as an AWS Marketplace vendor, Cloudinary is poised to support more teams building intelligent, scalable agent-powered solutions. To try Cloudinary in your AWS account visit:

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