Cloudinary Blog

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Nick Bradley

Senior API and Technical Content Writer

Nick is a keen API docs enthusiast with a competitive streak. He's always seeking new ways to break down complex information.

Automatic Video Creation for Social Media at Scale

With video becoming increasingly popular, especially across social media, it’s as important as ever to ensure that your videos aren’t one of the hundreds that people just scroll on past. There’ve been a few successful techniques over the last couple of years to help with that, such as—

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Cloudinary for WordPress Plugin for Images and Video

WordPress powers 34% of the internet and represents 60% of all CMS-built sites. From small blogs to large enterprise websites, WordPress is a popular choice for publishers and companies of all kinds. Media management within WordPress is an important component and one that, when done right, can significantly boost user engagement and overall site performance.

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New q_auto Setting For Content-Aware Video Compression

It’s widely known that video is the most effective way of communicating your brand to your audience. It is also an extremely varied medium. Take a look at the existing videos in your media library, you’ll find videos with differing lengths, colors, brightness and density of content. All of these videos need to be optimized in a different way. Cloudinary’s new automatic video quality can intelligently analyze each and every video to encode it using the most optimized settings, ensuring the best trade-off between file size and visual quality, whilst also maintaining a consistent experience throughout. All you need to do is set the quality parameter to auto (q_auto in URLs) and Cloudinary will take care of the rest.

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Get More from Your Media with New Magento Extension

Having an eCommerce platform that both provides a seamless and satisfactory shopping experience, while also serving as a powerful back-office system is crucial to business success today.

As a leading eCommerce platform, Magento offers numerous essential features. Additionally, you can leverage its extensions, such as those for dedicated payments and advanced media management, for other purposes. Cloudinary, long a popular Magento extension, just released a new version with the following powerful features:

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Customize your video player with Cloudinary Studio

Steve Forbes, editor of Forbes Magazine, once said, “Your brand is the single most-important investment you can make in your business”. That bold statement is spot on, especially with respect to digital media. Furthermore, consistency in brand experience is crucial for building trust with users.

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Content-Aware Automatic Cropping for Video

Delivering videos according to the aspect ratios defined by social media for multiple devices and platforms is a growing challenge. The continuously rising volume of vertical videos and the corresponding increase in video traffic on mobile devices (now up to 57% of online videos watched) have only exacerbated the situation, with no letup in sight.

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