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Streamlining Your Visual Content Workflow With FinalTouch + Cloudinary Assets Integration

Why It Matters

The Cloudinary + FinalTouch integration enables:

  • Centralized asset storage and management.
  • Faster go to market.
  • Brand consistency.

Every online retailer knows that when it comes to e-commerce, shoppers judge a book by its cover. If your product visuals don’t grab attention, visitors won’t convert into customers. In fact, they’re unlikely to even click

Brands that can provide high-quality visual experiences are winning the race for short attention spans and stretched wallets. Until recently, the technology, expertise, and workflows needed to deliver that kind of visual content came with a hefty price tag.

FinalTouch, the all-in-one AI solution for scaling product image creation, is changing all that. Now seamlessly integrated within Cloudinary Assets, FinalTouch enables brands to automate their media workflows and transform and optimize visuals at scale.

Your product visuals could be crushing it. Here’s why they’re not:

  • Assets are scattered on too many platforms. Files are stored across different tools, cloud drives, and local systems, making them hard to locate and manage.
  • Your teams aren’t on the same page. Designers, marketers, and stakeholders often work in silos, leading to delays and inconsistent branding. Ensuring every image aligns with brand guidelines across all platforms can be a manual process.
  • Production costs are climbing, and so are turnaround times. Traditional photoshoots are costly and time intensive, making it difficult to scale content creation. You need more content, but that means more time, more money, and lower ROI.

FinalTouch’s DAM integration solves these headaches through a centralized, AI-powered content creation hub within Cloudinary Assets.

  • Centralized asset storage and management. All visual assets are stored in Cloudinary Assets for easy retrieval, organization, and version control​.
  • Easier collaboration. Teams can edit and finalize images directly within the DAM, without that added layer of file transfer and external tool coordination that nobody enjoys.
  • Faster go to market without content-related holdups. Create seasonal content, localized visuals, and product variations at scale, without waiting for costly photoshoots, post-production, and lengthy approval cycles.
  • AI-powered automations. Automate tedious tasks like background removal, scene generation, and product positioning.
  • Brand consistency, everywhere. With preset templates, locked layers, and brand guidelines, FinalTouch ensures that all visual assets match brand standards​. No awkward outliers or misaligned imagery that confuses your audience.

By integrating directly with Cloudinary Assets, FinalTouch optimizes the entire content creation process. 

The integration simplifies the process of structuring visuals with multiple elements, allowing for greater control over composition and ensuring that every asset looks professional, cohesive, and still on brand. Experiment with different creative ideas and make adjustments without disrupting the original concept.

The integration also provides dynamic AI-powered suggestions tailored to each product. It helps brands discover fresh, engaging ways to present visuals, making ideation faster and more intuitive. Instead of starting from scratch, users can refine and build upon AI-generated concepts, accelerating content production while maintaining creative control.

Editing precision is another key enhancement. Instead of relying on external tools to fine-tune product images, users can make detailed modifications directly within the DAM, ensuring adjustments are efficient, seamless, and non-disruptive. This allows for greater flexibility in perfecting the final output without lengthy revision cycles.

By combining the power of AI with Cloudinary Assets management capabilities, FinalTouch creates a fluid, intuitive workflow where businesses can produce high-quality visuals at scale while maintaining consistency, speed, and creative control.

FinalTouch is already changing the way businesses manage visual content.

  • E-commerce brands are automating product imagery creation across websites, social media, and ads without the need for costly photoshoots.
  • Marketing teams are reducing content production costs and accelerating campaign timelines with AI-assisted scaling.
  • Retail and lifestyle brands are creating seasonal and localized visuals at scale while maintaining brand identity.

Companies using this integration can expect:

  • 50% faster content production.
  • Reduced design workload and costs.
  • Higher audience engagement and conversion rates​.

Setting up FinalTouch inside Cloudinary’s DAM is quick and easy:

  1. Enable the integration. Sign in to your Cloudinary Assets and activate FinalTouch within your DAM settings.
  2. Upload and organize your assets. Import your product photos or use existing visuals from your Cloudinary library.
  3. Generate AI-powered visuals. Use FinalTouch’s smart tools to:
    • Remove backgrounds from images, so they’re ready to be edited and integrated into realistic product images and scenes. 
    • Create AI-generated scenes by selecting from a range of themes and styles. Let FinalTouch handle the mechanics in seconds.
    • Edit and enhance images to meet your creative goals and prepare them for final review and distribution.
  4. Collaborate and finalize. Share assets with your team, lock critical layers, and get ready to roll out brand-aligned content everywhere.
  • Use Templates to keep visuals on brand and minimize design effort.
  • Leverage AI Suggestions for faster and more creative content production.
  • Collaborate in real time to finalize visuals with team members seamlessly.

The FinalTouch and Cloudinary Assets integration transforms the way businesses handle visual content. Ready to elevate your visual workflow with AI-powered content creation inside your DAM; faster visuals for faster time to market; no more endless downloads, edits, and reuploads; and every image stays on brand, effortlessly.

Start using FinalTouch’s DAM integration today and experience AI-powered creativity at its best.

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