Results for Tag ‘Video Transformation’

Video ads need to grab attention fast, as viewers often decide within seconds whether to keep watching or scroll past. A plain video sometimes isn’t enough, so some advertisers will add animated overlays such as CTAs, logos, and visual effects. The problem is that manually adding these overlays with video…

Video dominates social media, but a one-size-fits-all approach doesn’t work when it comes to aspect ratios. A video that looks great on YouTube would be cropped at an awkward angle on TikTok or Instagram. For this reason, you need to adjust videos to fit each platform’s unique requirements. This post…

Videos are an essential component of modern marketing campaigns, with 93% of video marketers reporting that video gives them a positive ROI. That same study links videos with users staying longer on a website. The first few seconds of a video often determine overall engagement. Users…

YouTube Shorts are a powerful way to reach a wider audience with short, engaging videos. However, many creators face a common challenge: transforming widescreen videos into the vertical format required for YouTube Shorts without losing the key parts of the frame. This blog post explains how to automatically transform wide…

In recent years, video publishing has progressed rapidly, with new platforms and tools constantly being introduced. According to an article by Statista, the number of digital video viewers worldwide is more than 3.3 billion. This shift has made sharing video content simpler than ever; however, creating…

Vertical video has become the go-to format for social media platforms like TikTok, Instagram, and Snapchat. A study by eMarketer reveals 71% of mobile users prefer vertical videos over horizontal videos. Because vertical videos maximize screen space on mobile devices, they can grab attention more than horizontal videos. However,…

Processing is an important step for storing and delivering digital media. Many common transformations are applied to videos, such as codecs, bitrate encoding, segmenting, changing resolution, generating thumbnails, applying effects, and adding watermarks. A pipeline is a simple but powerful concept: it’s a series of steps, each building upon the…

TikTok is one of the biggest social media platforms in the world for sharing video content. Users create short-form videos to entertain their viewers, but they often have to find tools to customize and resize their videos to suit TikTok. Imagine building a tool that allows users to customize their…

This is part two of our three-part series on leveraging Cloudinary for more effective management of your UGC.  Part one, where we covered the definition of UGC, its value, and strategies for effectively managing UGC using Cloudinary, can be found here. Additionally, you can explore our free 45-minute…