Posts by Caroline Levison

In support of International Women’s Month, the London team at Cloudinary were given the opportunity to help Pecan’s Women’s Hub create some thank you gifts for the charity’s sponsors. We partnered with Nice & Graphic to design prints using an original letterpress printer from 1961. What struck me…

For several years now, Cloudinary has been excelling in the field of smart cropping — making sure important parts of images and videos are kept when resizing and cropping them automatically, and at scale. Cloudinary’s latest offering in this area uses AI to analyze each image, decide what the most…

Home improvements can be expensive, so it’s important to make sure you’ve made the right choices before committing to a project. It’s often difficult to decide which color combinations or pieces of furniture will work best in your living space. A splash of paint on a wall or a square…

In a previous post I discussed adding motion to your pictures using the zoompan effect. This effect enables you to make the most out of your pictures by turning images into videos for a quick and easy way to boost customer engagement and enhance visual experiences. Cloudinary has some…

When displaying a set of product images, uniformity is key. Customers should be focusing on the product, not distracted by the background, especially if there are different backgrounds in each image. Therefore it makes sense to remove the backgrounds of any images that you want to group together. But have…

There are many dimensions to Cloudinary’s capabilities, from image and video transformations to intelligent digital asset management and beyond. Functionality around 3D models is up and coming, so it’s time to check in and see where we’re at, bearing in mind that there’s plenty more functionality to come. Forget the…

Here at Cloudinary we often talk about visual storytelling. It’s the concept of using images and videos to communicate your message – it’s a new spin on the old adage, “a picture is worth a thousand words”. Although images by themselves are powerful, videos are even more effective. A product…

So, your boss comes to you in a panic: he’s just heard about Google’s Core Web Vitals initiative and needs you to optimize the company website right now! “No problem,” you say, hiding your fear that it’s not something that can be done overnight. Just taking the first metric,…

Over recent years, ‘unboxing’ videos have become a popular internet phenomenon. Mostly, these involve people discovering what’s inside physical packages, with great anticipation and excitement. They can be strangely addictive! Cloudinary’s AI Content Analysis add-on effectively does the same thing, automatically, for images. Using highly-trained AI models, it can…

When it comes to quality versus quantity, you’ll often hear people say, “It’s the quality that counts, not the quantity”. While that’s true in many situations, there are also cases where you want both quality and quantity. You may have thousands of images on your website and you want them…

“For those of you who are watching in black and white, the pink is next to the green.” (Ted Lowe) We often laugh about snooker (think billiards if you’ve never heard of snooker) commentaries back in the days of black and white television, but for approximately 300 million people…

If you’ve come across this post and, based on the title, are expecting insights into object-oriented programming languages, then please forgive me for overloading the term object-oriented. I hope you don’t object when you discover that the objects in this post are not so much the instantiated class types, but…

“Anything you can do, I can do better, I can do anything better than you…” (Irving Berlin) If the Cloudinary CLI could sing, this could well be its song. Virtually anything you can do with the Cloudinary upload and admin APIs, you can do with the CLI…