Dynamic Video Platform

Engage and convert with AI

Create once, deliver everywhere

Video is the new norm for visual storytelling, yet it’s way too complex. Simplify your video workflow with AI – from creating customized variants for different campaigns to transcoding and optimizing videos for smooth streaming and delivering to every device at scale.

Tap into the power of video


“We are thrilled to highlight that videos with Cloudinary are having a positive impact on performance and user engagement.”
– Hinge

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Take the complexity out of managing videos

Video Transcoding

Dynamically transcode videos to any format, optimized for different browsers, devices, and channels.

Dynamic Manipulation

Manipulate videos in the cloud to create variants for campaigns across the customer journey.

API-based Management

Do it all, on the fly, through URL-based APIs and SDKs that simplify development and integrations.

Smooth Streaming

Start videos faster with fewer interruptions using adaptive streaming and delivery via multiple CDNs.

Custom Video Player

Embed videos into your website or app with a customizable player for a tailored experience.

Live Streaming

Broadcast live events from any device and share the stream on mobile and social channels.

One platform for all your media needs

Use the same workflow for all media types

Streamline the entire lifecycle of images, videos, and rich media–from upload to manipulation and delivery.

Maintain a single source of truth

Organize all your assets in a centralized library to make it easy to browse, tag, search, share, and distribute assets.

Stay current with trends and expectations

Effortlessly adopt evolving trends driven by cutting-edge technologies and customer expectations.



Interactive Demos