TECHNOLOGY PARTNER

One Engine to Personalize Visuals at Scale

Cloudinary + Braze combine customer data with dynamic media generation to deliver personalized, on-brand visuals across any digital touchpoint.

• Single source of truth. All campaign media and templates live in Cloudinary — tagged, approved, and ready for use across any channel.
• Seamless campaign orchestration. Braze Canvas triggers campaigns and passes variables such as locale, text, and customer data into Cloudinary via Braze liquid tags.
• Dynamic media generation. Cloudinary leverages liquid tag variables as transformation parameters to generate personalized visuals in real time.
• Omnichannel delivery. One URL powers delivery for email, push, in-app, and web — optimized for format, layout, and device.

• Dynamic banners and offers. Use one template to dynamically generate unlimited variations for different promotions or product recommendations based on the user’s location, device, or context.
• Personalized email and in-app messages. Combine Liquid tags from Braze with Cloudinary text overlays to generate highly personalized imagery for promoting seasonal campaigns or re-engaging users with cart abandonment.
• Faster omnichannel campaigns. Access Cloudinary-optimized visuals directly inside Braze campaigns to speed up orchestration across any channel. Deliver immersive video experiences to email channels by auto-converting to GIF and reducing payloads.