We’re thrilled to announce that Aragon Research, a research and advisory firm that provides business executives with actionable technology insights, recently named Cloudinary a Leader in its 11th Annual Globe™ for Enterprise Video.
The 2025 Aragon Research report sheds light on the growing demand for enterprise video fueled by advancements in video AI and simplified content creation — two components central to Cloudinary’s video solution — and the “watershed moment” we’re currently witnessing in enterprise video.
At Cloudinary, we’re proud to be part of this transformation, and we’re committed to continuing the development of features and toolsets that bolster our customers’ video initiatives.
Combat conversion-killing pages with quality-led video optimization. With features like intelligent on-the-edge video transcoding, adaptive bitrate streaming and Cloudinary’s multi-CDN, you can deliver videos optimized for end-users’ device, browser, and network speed. This means lightning-fast videos without compromising on quality to maximize conversion.
Cloudinary can help you automate editing tasks and streamline video workflows. With a set of AI-powered features, you can quickly scale production to create video variants optimized for different platforms and audiences. Leverage automation like:
- AI Preview, which uses deep learning algorithms to create eye-catching clips for e-commerce pages and summaries for social or email promotions.
- Smart crop that reformats horizontal videos to vertical formats for mobile consumption while maintaining focus on the subject of the video.
- Dynamic text and overlays that adjust position based on content.
Ensure audiences with varying abilities can fully engage with your videos with Cloudinary’s WCAG 2.1-AA-compliant player. It’s compatible with assistive technologies like screen readers, supports keyboard navigation, uses clear focus indicators and chapters, auto-generates transcription and translation, and much more. With the European Accessibility Act set to take effect this June, accessibility features have never been more important.
Use Cloudinary’s API-based automation to upload videos in bulk with a variety of customization methods. From a single source of media truth, leverage AI to automatically tag videos, generate captions, create subtitles and transcripts, and translate into any language to improve SEO and reach.
Confidently offer video as a service to customers all over the globe. Cloudinary’s Video API facilitates programmatic access to video functionalities, including upload, storage, encoding, and delivery optimization. This API-centric approach supports flexible, seamless integration into existing workflows and applications, allowing you to automate, scale, and deliver fast, reliable video to any device anywhere.
Easily embed live streams in your website or mobile apps to power live product demos, shopping, marketing launches, fitness workouts, or customer education use cases. Simulcast to social media platforms to extend your reach and automatically record for on-demand viewing.
Cloudinary Video offers a comprehensive suite of tools designed to streamline video management, transformation, and delivery at scale. Whether you’re a developer, marketer, or content creator, Cloudinary provides the tools to improve your video workflows and provide the high-quality content your customers expect.
Find out why Aragon Research named us a Leader in the 2025 Globe™ for Enterprise Video.
Contact us to learn what Cloudinary Video can do for you.
