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Get the latest news on the Cloudinary platform, solutions, and showcases.

Strategies for Monetizing and Personalizing Digital Content

Topics Asset Management, e-commerce, User Generated Content, Video
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With the digital world brimming with content, opportunities abound for brands and retailers to capitalize on it. Complexities have emerged, however. The ultimate question to answer is how to monetize and personalize digital content while also staying ahead of the competition. I recently took part in a 30-minute webinar entitled…

Audio in Video Is Crucial. Here's How to Produce High-Quality Audio

Topics Audio Transformation, Video API
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Many content creators and consumers tend to regard video as visuals, but that’s only part of the experience. Immersive video content includes strong audio. Just like in a movie, the audio for video content comprises many components: the narrator or subjects, the background music that sets the mood and draws…

For Developers: the HTML <picture> Element Explained

Topics Guest Post, HTML
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We all know the good ol’, tireless <img> element, which has been a long-time go-to for inserting graphics into webpages. Time doesn’t stop, however, and neither do technological advancements. So, let’s get you up to speed with the element’s modern alternative: the <picture> element. Unlike <img>, <picture> has a declarative…

A Blueprint for AWS-Secured Webhook Listeners for Cloudinary

Topics Asset Management, Video API
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tl;dr: An AWS-secured and optimized Cloudinary webhook listener for extending the Cloudinary service Code: Github A webhook is a communication medium for sending notifications from one platform to another about events that occurred. In place are user-defined HTTP callbacks that are triggered by specific events. When a triggered event…

Enhanced Accessibility for Cloudinary’s Product Gallery Widget

Topics Accessibility, e-commerce, Product Gallery
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Cloudinary’s Product Gallery widget, which launched in 2019, has enabled many brands to effectively and efficiently showcase their products in a sleek and captivating manner, saving countless hours of development time and accelerating release cycles. By adding Cloudinary’s Product Gallery widget with its customizable UI to their product…

Why Successful Businesses Engage With and Convert Audiences With Visual Media

Topics Asset Management, Digital Asset Management, e-commerce, Product Gallery, Video, Video API
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Most business buyers prefer to research purchase options online, as do many shoppers. No wonder online retail sales in the U.S. rose by 32.4% in 2020—an impressive gain of $105 billion. For B2B and B2C businesses, text-heavy websites are no longer adequate in attracting shoppers. Instead, engaging visual media—spin…

Auto-Completing the Upload Code of Media Files With GitHub Copilot

Topics SDK
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The past decade has seen massive improvements in software tools that facilitate coding. In fact, a campaign is currently underway to promote building software with no-code tools like Bubble, which promise to be a boon for those not acquainted with the rudiments of programming. Separately, artificial Intelligence (AI) is certainly…

Making UGC Shoppable With Cloudinary

Topics User Generated Content, Video, Video API
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User-generated content (UGC) is a powerful marketing tool. Not only does video complement marketing efforts for e-commerce by enabling customers to explore products in greater detail, but UGC also adds an element of trust. As a bonus, user-generated video is an exceptional opportunity for e-businesses to attract website traffic…

Cloudinary Helps to Future-Proof Enterprise Technology by Joining The MACH Alliance

Topics MACH Alliance
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As expectations of websites and apps continue to grow, there is more pressure on brands to deliver new and innovative ways to reimagine their digital experience. The challenge is many companies lack the systems and platforms to stay competitive in this digital revolution and keep up with modern technology. To…

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