Salesforce Marketing Cloud app - Cloudinary Video to GIF content block (video tutorial)

Overview

Watch this tutorial to learn about embedding videos as animated GIFs into your email campaigns using Cloudinary's Salesforce Marketing Cloud app.

Video tutorial

Tutorial contents

This tutorial presents the following topics. Click a timestamp to jump to that part of the video.

Insert the Cloudinary Video to GIF content block

0:18	Drag and drop the Cloudinary Video to GIF content block into your template, then choose a video from your Cloudinary Media Library to insert into Salesforce Marketing Cloud. The video is converted to an animated GIF.

Trim and resize the video

0:59	Use the Trim Video option to trim the video to less than 15 seconds, or remove unwanted content. You can also adjust the GIF's width and height.

Use advanced options

2:00	In the Advanced tab, you can adjust the compression, looping and quality settings. You can also add custom transformations using URL syntax.

Upload the derived GIF to Cloudinary

3:00	You can download the derived GIF from your Media Library and upload it as a new asset. This can now be inserted into an email using the Cloudinary Image content block, where it is possible to add overlays.

Add a GIF to an email using the Cloudinary Image content block

4:26	Drag and drop the Cloudinary Image content block into your template, then choose an animated GIF from your Cloudinary Media Library to insert into Salesforce Marketing Cloud. The Cloudinary Image content block lets you add text and image overlays to your animated GIF.

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