Microsoft Azure Video Indexer

Cloudinary is a cloud-based service that provides an end-to-end image and video management solution including uploads, storage, transformations, optimizations and delivery. Cloudinary's video solution includes a rich set of video transformation capabilities, including cropping, overlays, optimizations, and a large variety of special effects.

The Microsoft Azure Video Indexer add-on integrates Microsoft Azure's automatic video indexing capabilities with Cloudinary's complete video management and transformation pipeline.

Cloudinary has currently integrated the following Microsoft Azure Video Indexing services:

• Video categorization: Identifies visual objects, brands and actions displayed, and automatically identifies over 1 million celebrities. Extends Cloudinary's powerful semantic data extraction and tagging features, so that your videos can be automatically tagged according to the automatically detected categories and tags in each video.
• Video transcription: Automatically generate speech-to-text transcripts of videos that you or your users upload to your Cloudinary product environment. The add-on supports transcribing videos in almost any language. You can parse the contents of the returned transcript file to display the transcript of your video on your page, making your content more skimmable, accessible, and SEO-friendly.

Getting started

Before you can use the Microsoft Azure Video Indexer add-on:

• You must have a Cloudinary account. If you don't already have one, you can sign up for a free account.

• Register for the add-on: make sure you're logged in to your account and then go to the Add-ons page. For more information about add-on registrations, see Registering for add-ons.

• Keep in mind that many of the examples on this page use our SDKs. For SDK installation and configuration details, see the relevant SDK guide.

• If you are new to Cloudinary, you may want to take a look at How to integrate Cloudinary in your app for a walk through on the basics of creating and setting up your account, working with SDKs, and then uploading, transforming and delivering assets.

Video categorization

Take a look at the following video of a dog called jack:

By setting the categorization parameter to azure_video_indexer when calling Cloudinary's upload or update method, Microsoft is used to automatically classify the scenes of the uploaded or specified existing video. For example:

The video analysis and categorization is performed asynchronously after the method call is completed.

The response of the upload method indicates that the process is in pending status.

Once the categorization process completes, the information is returned to Cloudinary and stored with your video. The details of the analysis and categorization are also sent to the notification_url if this option was included with your method call. For example:

The information includes the automatic tagging and categorization information identified by the Microsoft Azure Video Indexer add-on. As can be seen in the example snippet above, various labels (tags) were automatically detected in the uploaded video. Each label is listed together with other information including the start and end times of the relevant video segment. The confidence score is a numerical value that represents the confidence level of the detected label, where 1.0 means 100% confidence.

Automatically adding tags to videos

Automatically categorizing your videos is a useful way to organize your Cloudinary media assets. By providing the auto_tagging parameter in an upload or update call for any video where azure_video_indexer was run, the video is automatically assigned tags based on the detected scene labels, brands and celebrity faces. The value of the auto_tagging parameter is the minimum confidence score to be automatically used as an assigned resource tag. Assigning these resource tags allows you to list and search videos using Cloudinary's API or Web interface.

The following code example automatically tags an uploaded video with all detected scene labels, brands and celebrity faces that have a confidence score higher than 0.6.

The response of the upload call above returns the detected categorization as well as automatically assigning tags. In this case:

Tagging uploaded videos

You can also use the update method to apply auto tagging to already uploaded videos, based on their public IDs, and then automatically tag them according to the detected categories.

For example, the following video was uploaded to Cloudinary with the 'horses' public ID:

The following code sample uses Cloudinary's update method to apply automatic video tagging and categorization to the sample uploaded video, and then automatically assign resource tags based on the categories detected with over a 60% confidence level.

Video transcription

To request a transcript for a video or audio file (in the default US English language), include the raw_convert parameter with the value azure_video_indexer in your upload or update call. (For other languages, see transcription languages below.)

For example, to request transcription on the introduction to a video tutorial on folder permissions (see the full tutorial here):

The azure_video_indexer parameter value activates a call to the Microsoft Azure Video Indexer API, which is performed asynchronously after your original method call is completed. Thus your original method call response displays a pending status:

When the azure_video_indexer asynchronous request is complete (depending on the length of the video), a new raw file is created with the same public ID as your video or audio file and with the en-us.azure.transcript file extension. You can additionally request a standard subtitle format such as 'vtt' or 'srt'.

If you also provided a notification_url in your method call, the specified URL then receives a notification when the process completes:

Transcription languages

If your video/audio file is in a language other than US English, you can request transcription in the relevant language by adding the language code to the raw_convert value (e.g., azure_video_indexer:fr-FR). The resulting transcript file will also include the language code in the name ({public_id}.{lang-code}.azure.transcript).

For example, to request a video transcript in French when uploading the video Paris.mp4:

For a full list of supported language and region codes, see the Azure Video Indexer language options.

Cloudinary transcript files

The created .transcript file includes details of the audio transcription, for example:

Each excerpt of text has a confidence value, and a breakdown of specific start and end times.

Subtitle length and confidence levels

Microsoft returns transcript excerpts of varying lengths. When displaying subtitles, long excerpts are automatically divided into 20 word entities and displayed on two lines.

You can also optionally set a minimum confidence level for your subtitles, for example: l_subtitles:my-video-id.en-us.azure.transcript:90. In this case, any excerpt that Microsoft returns with a lower confidence value will be omitted from the subtitles. Keep in mind that in some cases, this may exclude several sentences at once.

Generating standard subtitle formats

If you want to include the transcript as a separate track for a video player, you can also request that cloudinary create an SRT and/or WebVTT raw file by including the srt and/or vtt qualifiers (separated by a colon) with the azure_video_indexer value. For example, to upload a video and also request both srt and vtt files with the transcript:

When the request completes, there will be 4 files associated with the uploaded video in your product environment:

Displaying transcripts as subtitle overlays

Cloudinary can automatically generate subtitles from the returned transcripts. To automatically embed subtitles with your video, add the subtitles property of the overlay parameter (l_subtitles in URLs), followed by the public ID to the raw transcript file (including the extension).

For example, the following URL delivers the video with automatically generated subtitles:

As with any subtitle overlay, you can use transformation parameters to make a variety of formatting adjustments when you overlay an automatically generated transcript file, including choice of font, font size, fill, outline color, and gravity.

For example, these subtitles are displayed using the Times font, size 20, in a blue color, and located on the top of the screen (north):

Displaying transcripts as a separate track

Instead of embedding a transcript in your video as an overlay, you can alternatively add returned vtt or srt transcript files as a separate track for a video player. This way, the subtitles can be controlled (toggled on/off) separately from the video itself. For example, to add the video and transcript sources for an HTML5 video player: